Is TV Advertising Really Worth It? | Ep. #436

Is TV Advertising Really Worth It? | Ep. #436

In Episode #436, Eric and Neil discuss if TV advertising is really worth it. Tune in to learn whether or not TV ads is worth your investment OR if it’s more advantageous for you to utilize digital ads. Time Stamped Show Notes: 00:27 – Today’s topic: Is TV Advertising Really Worth It? 00:37 – Neil was in Canada with a friend who was working with TV ads 00:57 – Neil’s friend told him that the ROI increases from 20-50% every time they run a TV ad 01:30 – Eric shares about the Trivago ad all over the TV 02:12 – The effectiveness of your ad will still depend on your target demographic 02:25 – Do your market research and planning before implementing a TV ad 02:52 – If you have the money, you can consider a TV ad 03:07 – Marketing School is giving away 90-day FREE trial to Crazy Egg which is a visual analytics tool 03:22 – Go to SingleGrain.com/giveaway to get your FREE copy 03:25 – That’s it for today’s episode! 3 Key Points: TV advertising still works and IS worth it—if it fits your budget, of course. Understand your demographics before getting deep into a specific ad platform. For startups, YouTube and LinkedIn ads are some of the alternatives to TV ads. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Episoder(3244)

7-Point Content Promotion Checklist | Ep. #196

7-Point Content Promotion Checklist | Ep. #196

In Episode #196, Eric and Neil discuss the 7-point content promotion checklist. Many people focus too much of their energy on the creating side of content, when really, their energy needs to be spent ...

12 Feb 20179min

7 Interview Questions You Should Ask Before You Hire a Marketer | Ep. #195

7 Interview Questions You Should Ask Before You Hire a Marketer | Ep. #195

In Episode #195, Eric and Neil discuss the 7 interview questions you should ask before hiring a marketer. There is a lot you can assess about a potential hire from interview questions alone. How do th...

11 Feb 201710min

How to Attract 9,000 Visitors a Month from Quora | Ep. #194

How to Attract 9,000 Visitors a Month from Quora | Ep. #194

In Episode #194, Eric and Neil discuss how to attract 9,000 visitors a month from Quora. Quora is a fantastic platform to increase your visibility and boost traffic to your site—all you have to do is ...

10 Feb 20179min

Why Your SEO Sucks and How to Fix It | Ep. #193

Why Your SEO Sucks and How to Fix It | Ep. #193

In Episode #193, Eric and Neil discuss why your SEO sucks and how to fix it. Your SEO isn’t something you just figure out once and then drop it. It needs to be maintained and deserves your attention i...

9 Feb 201712min

7 Neat SEO Tricks for 2017 | Ep. #192

7 Neat SEO Tricks for 2017 | Ep. #192

In Episode #192, Eric and Neil discuss 7 neat SEO tricks for 2017. There are smarter ways to increase your search engine traffic and Eric and Neil have the know-how. Tune in to find out how removing t...

8 Feb 201710min

How to Hire an SEO Agency | Ep. #191

How to Hire an SEO Agency | Ep. #191

In Episode #191, Eric and Neil discuss how to hire an SEO agency. What questions should you ask? What are great signs that prove the agency is and will be successful? Tune in to learn how to investiga...

7 Feb 201710min

7 Cost Effective Ways to Rank in a Competitive Niche | Ep. #190

7 Cost Effective Ways to Rank in a Competitive Niche | Ep. #190

In Episode #190, Eric and Neil discuss the 7 cost effective ways to rank in a competitive niche. From building your community on Facebook to repurposing your content—there are some cost effective ways...

6 Feb 201711min

How to Increase Your E-commerce Conversion Rate | Ep. #189

How to Increase Your E-commerce Conversion Rate | Ep. #189

In Episode #189, Eric and Neil discuss how to increase your e-commerce conversion rate. Tune it to learn valuable tips and strategies to make the online buying experience as positive and streamlined a...

5 Feb 201710min

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