What Marketing Channel is Really Causing Your Sales? | Ep. #667

What Marketing Channel is Really Causing Your Sales? | Ep. #667

In episode #667, Eric and Neil discuss which channels are causing your sales. Tune in to hear how you can track this information. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: What Marketing Channel is Really Causing Your Sales? [01:03] If you are direct-response marketing, using Wicked Reports can help you succeed. [01:20] Wicked Reports will find out when your leads opted in, took actions on your website, and will track how profitable that lead became months down the line. [02:02] Google Analytics also has multi-channel attribution. [02:27] When thinking about multi-channel attribution, you will find that some channels drive the majority of your revenue. However, marketing is all about the rule of 7. [03:30] You can’t always put a price on good will. Some of your social media work won’t show up in analytics. [04:20] Segment will take your data points and push it to your CRM. [04:46] That’s all for today! [04:49] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Episoder(3254)

The Art of Promoting and Recording Podcasts | Ep. #62

The Art of Promoting and Recording Podcasts | Ep. #62

In Episode #62 Eric and Neil discuss their secrets for successfully recording and promoting podcasts. Listen as they share the physical tools they use, they software they rely on to produce The Market...

1 Okt 201613min

Pros and Cons of Hiring In-house vs Agency vs Consultant | Ep. #61

Pros and Cons of Hiring In-house vs Agency vs Consultant | Ep. #61

In Episode #61 Neil and Eric talk about the differences between hiring in-house, hiring consultants and hiring agencies. Listen as they highlight the pros and cons, share what works for their own busi...

30 Sep 201610min

Here's What Most Digital Marketing Agencies Get Wrong | Ep. #60

Here's What Most Digital Marketing Agencies Get Wrong | Ep. #60

In Episode #60 Neil and Eric discuss the relationship between digital marketing agencies and their customers—specifically how agencies treat their customers, and what agencies are getting wrong. Time...

29 Sep 201611min

7 Things You Should Always Do Before Publishing a Blog Post | Ep. #59

7 Things You Should Always Do Before Publishing a Blog Post | Ep. #59

In Episode #59 Neil and Eric discuss the most important things you need to do before publishing a blog post. Listen as they illustrate the seven things you can do to increase your online presence, cli...

28 Sep 20169min

How to Create a Marketing Budget | Ep. #58

How to Create a Marketing Budget | Ep. #58

In Episode #58 Neil and Eric highlight how they create a marketing budget. Listen as they illustrate the differences between short-term and long-term budgeting, the value of content for link building,...

27 Sep 201611min

How to Decide if You Need Separate Brands for Your Business | Ep. #57

How to Decide if You Need Separate Brands for Your Business | Ep. #57

In Episode #57 Neil and Eric talk brands, specifically, how many you should have if you want to be successful in your efforts. Listen as they explain why brand diversification is not only unnecessary ...

26 Sep 201610min

The Best Services for Finding Great Freelancers | Ep. #56

The Best Services for Finding Great Freelancers | Ep. #56

In Episode #56 Neil and Eric highlight how they go about hiring the best freelancers no matter the industry. Listen as they share websites, tools, and creative strategies for finding freelancers that ...

25 Sep 201610min

What Should You Do with a Website that Is No Longer in Use? | Ep. #55

What Should You Do with a Website that Is No Longer in Use? | Ep. #55

In Episode #55 Neil and Eric discuss tried and true strategies for making the most of a website that is no longer in use. Listen as they talk 301 re-directs, domain name investments, scrappy partnersh...

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