How Much Should You Spend on Marketing Software Per Month | Ep. #717

How Much Should You Spend on Marketing Software Per Month | Ep. #717

In episode #717, Eric and Neil discuss how much you should spend on marketing software. Tune in to hear why you might be over-spending. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How Much Should You Spend on Marketing Software Per Month [00:40] Eric probably spends $2000/month, while Neil spends $500/month and still thinks that’s too much. [01:10] Everyone pays for more and more software solutions. [01:33] Neil was speaking at a conference and his coworker suggested they get Google Analytics 360; Neil balked because it would cost $100,000. [01:51] Most people who pay for software solutions don’t take action with the data. [02:00] If you want to buy something, make sure you need it and will use it. [02:35] Eric uses a ton of software. [03:00] Marketing software has a lot of the same features. [03:15] So many enterprises are using marketing tools. [03:30] It is so easy to get software/marketing ADD. [03:53] Pare down your costs every quarter. [04:14] Neil tracks his daily expenses. [04:30] A lot of the free tools offer solutions that are just as helpful. [04:57] That’s it for today! [05:02] Go to Singlegrain.com/Giveaway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Episoder(3249)

Tried and Tested Ways of Building Local Links | Ep. #377

Tried and Tested Ways of Building Local Links | Ep. #377

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Is It Better to Create a Mobile Website or a Mobile App? | Ep. #376

Is It Better to Create a Mobile Website or a Mobile App? | Ep. #376

In Episode #376, Eric and Neil discuss whether it is better to create a mobile website or a mobile app. Tune in to decide whether it’s worth your time to create an app or just focus on your website be...

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How to Distribute Your Podcast | Ep. #375

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Should You Use Manual Bidding on Facebook Ads? | Ep. #374

Should You Use Manual Bidding on Facebook Ads? | Ep. #374

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How Many Links Do You Really Need to Rank Well? | Ep. #373

How Many Links Do You Really Need to Rank Well? | Ep. #373

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Do Social Sharing Buttons Still Work? | Ep. #372

Do Social Sharing Buttons Still Work? | Ep. #372

In Episode #372, Eric and Neil discuss whether social sharing buttons still work. Tune-in to learn whether social sharing buttons are effective in driving traffic to your site, how to use them properl...

7 Aug 20177min

How to Get Started With Podcast Advertising | Ep. #371

How to Get Started With Podcast Advertising | Ep. #371

In Episode #371, Eric and Neil discuss how to get started with podcast advertising. Podcast advertising is becoming more and more lucrative—especially for leading podcasters such as John Lee Dumas and...

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How to Determine Your One Key Metric | Ep. #370

How to Determine Your One Key Metric | Ep. #370

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