EP87: The Future of Brands, Retail, Innovation, and Work with Joanna Jensen, Child's Farm

EP87: The Future of Brands, Retail, Innovation, and Work with Joanna Jensen, Child's Farm

In this episode, Wendy Liebmann talks to Joanna Jensen, founder of Child’s Farm, the British multi-award winning, baby and child personal care brand that took leadership of the category from behemoth Johnson’s Baby. They discuss: How to take on the biggest brand and win.Why passion so often leads to disruptive brand and retail innovation.That the spending power of women will drive growth – now and in the future.Why the physical store still matters: it’s the power of social interaction.The imp...

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