Episode 17: Christopher Nesbit & I discuss strategic marketing power for Industrial B2B companies
The FangledCast21 Des 2020

Episode 17: Christopher Nesbit & I discuss strategic marketing power for Industrial B2B companies

There is a difference between Strategic Marketers and Tactical Marketers.

More so, there is also a cast difference between B2B specialists and Consumer specialists.

There is real power in building a positive brand and a strategic go-to-market playbook in the industrial space.

The days of thinking of marketing as some sell sheets, a magazine add, and trade show is all you need to be a goliath in business are over.

IMPORTANT MESSAGE: Your company brand is far more than just the product it makes

Please join in the conversation and find ways to re-imagine how strategy is built and implemented turning industrial interests into thriving companies converting every touch into voracious advocates for your brand.

You can find Christopher at:

linkedin.com/in/christopher-nesbit

www.nesbitmarketing.com

Stream and Video Conference Like A Pro

Canon EOS M50 Mark II https://amzn.to/37oexzp

Canon EOS M6 Mark II https://amzn.to/37oexzp

Power Source for camera streaming https://amzn.to/3airBIG

Stream Deck https://amzn.to/3ag0TQN

Yeti Microphone https://amzn.to/2KsnRtg

Green Screen Starter https://amzn.to/38aBeGE

LED Light Kit https://amzn.to/34jQ8cl

Blackmagic Design ATEM Mini HDMI Live Switcher https://amzn.to/34jtaSO

BOOKS WE LOVE

7 Keys to Navigating a Crisis: https://amzn.to/2KvRbz3Leading

Beyond a Crisis https://amzn.to/2IS2els

Stop Being the Best Kept Secret https://amzn.to/3gQje8t

Selling with a Noble Purpose https://amzn.to/3gUzepG

How to Be Successful without Hurting Men’s Feelings https://amzn.to/3gQK686100

Tricks to Appear Smart in Meetings https://amzn.to/3ntesjM

What Got You Here Won’t Get You There https://amzn.to/3r0zisT

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(49)

Episode 49: Strategy Before Tactics with Karl Hindle

Episode 49: Strategy Before Tactics with Karl Hindle

video version https://youtu.be/l2EgXfECxSM Do you jump to tactics or take the time to do the proper research and work to build a core strategy rior? One of the most common causes for failure when do...

20 Sep 202123min

Episode 48: Is Coaching Nonsense? With Brian Bachand

Episode 48: Is Coaching Nonsense? With Brian Bachand

So many coaches banging on your LinkedIn door and it leaves one to wonder if any of them are worth knowing or working with. Join the chat with one who has incredible accomplishments as a business co...

13 Sep 202126min

Episode 47: Qualitative vs Quantitative Research Cage Match With Grant Goodman?

Episode 47: Qualitative vs Quantitative Research Cage Match With Grant Goodman?

video version: https://youtu.be/ndatuNl4vYU Should you build your Go-to-market strategy based on Qualitative or Quantitative research or a balance of both? How do you know if either is providing you ...

30 Aug 202128min

Episode 46: Sustainability, a Needed & Affordable Differentiator?

Episode 46: Sustainability, a Needed & Affordable Differentiator?

video version: https://youtu.be/_eCWtiwIkh4 Join our guest David Goodman as he explains the benefit to you, your organization, the community, and the world from implementing a sustainability program ...

23 Aug 202120min

Episode 45: Are Demographics Bullshit with David Allison

Episode 45: Are Demographics Bullshit with David Allison

Video Version: https://youtu.be/zO9Wf5EVmXI Lets see if we can answer this question. Are demographics the key to understanding your market or are they outdated, un-useful, or a waste of your money? ...

16 Aug 202134min

Episode 44: Ethics as a Competitive Advantage with Richard Messing

Episode 44: Ethics as a Competitive Advantage with Richard Messing

Video version: https://rb.gy/aw4osf Join the conversation with Richard Messing of the Kotel Group LLC for a discussion about how positive ethics not only are a source of pride for companies but in m...

9 Aug 202120min

Episode 43:  Translation for Global Communication

Episode 43: Translation for Global Communication

Video version: https://rb.gy/qmppvb Properly converting marketing copy from one language to another is not possible with simple translation programs like google translate. We use a variety of vendo...

19 Jul 202121min

Episode42 Innovative Lending in Agriculture

Episode42 Innovative Lending in Agriculture

video version: https://youtu.be/tNeDnH4cx2Q Today is your day to rethink farming and Agriculture. Even if you are not interested in agriculture, we think you will enjoy this conversation. Our guest...

6 Jul 202121min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
rss-penger-polser-og-politikk
e24-podden
rss-borsmorgen-okonominyhetene
rss-pa-konto
rss-skravla-gar
pengepodden-2
finansredaksjonen
tid-er-penger-en-podcast-med-peter-warren
lederpodden
utbytte
stormkast-med-valebrokk-stordalen
livet-pa-veien-med-jan-erik-larssen
rss-orjasater
morgenkaffen-med-finansavisen
pengesnakk
liberal-halvtime
rss-fa-makro
rss-markedspuls-2