Weekly Digital Marketing Update 6/18 | Young Folk Want Sports Back, Walmart's New Partner, and How COVID-19 Is Not Stopping VCs

Weekly Digital Marketing Update 6/18 | Young Folk Want Sports Back, Walmart's New Partner, and How COVID-19 Is Not Stopping VCs

Digital Ad Market Update: 6/12 - 6/18 2020

Matt, Joe, and Rebecca are back in the studio to discuss the latest marketing and cultural news. All in 35 minutes or less.

Top Stories:
No audience segment is more ready for live sports than younger generations. Until stadiums start opening back up, get ready to see some big spikes in online viewership. We explain what that means for marketers.

Walmart welcomes new partner Shopify to help combat Amazon's takeover of the online marketplace. Who will win? The answer may reside in their target audiences. Stick around to hear why.

It seems venture capitalists (VCs) have had no slow down in investing during COVID-19. Are VCs crazy? Probably, but their spending may have to do with COVIDs acceleration of societal trends. Stay tuned for the breakdown.

Articles Mentioned:
Young Fans Ready For Sports: https://bit.ly/30PKmhU
Read Before You Tweet: https://tcrn.ch/2Y72Et5
Marketing Spend Stays Up: https://on.wsj.com/3d2ZYAR
The State of HBO Streaming: https://cnet.co/2Y8H7QA
Walmart Welcomes Shopify: https://bit.ly/2Y4wXk2
Snap Summit Highlights: https://bit.ly/3e3kN0q
Amazon Tackles Social Distancing: https://bloom.bg/37LuvT3
Pinterest Makes Pins: https://tcrn.ch/3fqalAg
Lawmakers Call out Big Brother: https://bit.ly/3e3nlM5
COVID-19 Won't Stop Venture Capitalists: https://tcrn.ch/2UPrcVs

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Episoder(229)

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