Bootstrapped Web7 Jun 2022

Talking to Customers

How do you avoid consistent churn with new products? What tools do you use to learn about your market? What influences the changes in your products?

It has been a while but Brian and Jordan are back, and they’ve brought updates with Rally and ZipMessage. Jordan talks about his fundraising efforts. Brian talks about his customer research project and what he has learned through that process.

If you have any questions, comments, or topic ideas for Bootstrapped Web, leave us a message here

“It went from, ‘This is going to be a piece of cake’ to… ‘That’s not what’s going on in the market.’” – Jordan Powered By the Tweet This PluginTweet This

Talking Points:

Trends in the industry and the economy
Can you avoid consistent churn numbers in new products?
Jordan’s fundraising efforts
- Investor behaviors
- Are people driven by FOMO
- The various stages in the funnel
Brian’s research project
- The lessons that Brian learned
- What motivates customers and what makes them think?
Shifting product features based on the market
- Learning from other competitors and their customers

“When you actually talk to [a customer], you not only learn a ton, it also helps me emotionally and mentally” – Brian Powered By the Tweet This PluginTweet This

Resources:

Brian’s Twitter thread documenting his customer research project

As always, thanks for tuning in. Head here to leave a review on iTunes.

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(172)

Just another Friday on the mics

We're cross-posting this week's episode of The Panel here in the Bootstrapped Web feed. While Justin's traveling, Jordan and Brian do a updates episode.Workout routines. Mindsets. North Stars. AI ...

30 Mai 1h 11min

We're back!

Jordan and I are back on the mics together! But it's not Bootstrapped Web.Jordan is joining Justin Jackson and me as the 3rd permanent co-host of The Panel Podcast.Be sure to subscribe to The Panel P...

21 Feb 54min

2025 recap & 2026 outlook

Hey! Back in your feed for our bi-annual updates! It's December 2025 and that means it's time for our year-end recap and year-ahead outlook.What Jordan's up to:RosieOffiste PodcastJordan on XWhat Br...

17 Des 20251h 2min

2025 Mid-Year Update

We're back for a mid-year update!The last time we were on the mics together it was January 2025. So what's the outlook 8 months into the year?What we're working on:Jordan's in rocket ship mode on Ros...

21 Aug 20251h 9min

Our final episode (for now)

It's true. We're calling this a final episode—for now—but don't unsubscribe! We promise to pop into the feed every few months to catch up :) But for now, we're taking a breather and staying focused ...

9 Jan 202539min

Year-end takeaways & goals

2024 look-back and takeaways. 2025 goals. Let's go! Connect with Brian: Follow Brian on Bluesky / Twitter Brian's products: Building! Instrumental.dev Instrumental Products Clarityflow Connect...

13 Des 20241h 6min

Bluesky.

Bluesky takes. Activation funnels. Retention. Delegating. Demo videos. Video marketing. Sick vacations. Connect with Jordan: Follow Jordan on Bluesky / Twitter Jordan's company, Rosie Connect...

6 Des 20241h 7min

Building out of a job

Putting in more hours to put in less. Building systems for delivering software. Deploying demo video(s). Listening to customers. Using a business to deepen your craft. News detox. Connect with Br...

8 Nov 202456min