🚀 “The Hacks Pod” — Our 3 Best Stories on Innovation Hacks
The Best One Yet27 Feb 2025

🚀 “The Hacks Pod” — Our 3 Best Stories on Innovation Hacks

Our 2nd Bonus Pod during our Paternity Week is on 3 of our best pop-biz stories on growth hacks from the last year:


#1. SharkNinja’s stock has climbed 140% this year
 Here’s how it’s taken over your kitchen.


#2. Gin in a motor oil can? Tampons in an ice cream pint?... The new packaging trend is chaos.


#3. The fastest-growing candy right is Nerds Clusters
 It shows there’s a business case in gut instinct.


Share this episode with your buddy who’s building something (or your buddy who should be).


We’ll be back with our usual daily show next week, after Jack’s spent some time getting to know his new baby. But look out for more paternity pods from us dropping this week.


And if you crave more business storytelling from us? Check out our weekly deepdive show: “The Best Idea Yet” — The untold origin stories of the products you’re obsessed with: Wondery.fm/TheBestIdeaYetLinks



—-----------------------------------------------------

Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.


GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts


FOR MORE NICK & JACK:

Newsletter: https://tboypod.com/newsletter

Connect with Nick: https://www.linkedin.com/in/nicolas-martell/

Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/


SOCIALS:

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Anything else: https://tboypod.com/


Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.



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Episoder(1808)

🏀 “No Rings Attached” — The Knicks’ phishing debacle. Warhound’s $1B super-puppy. Country Clubs’ fun-pivot. +Pop-Biz Costumes

🏀 “No Rings Attached” — The Knicks’ phishing debacle. Warhound’s $1B super-puppy. Country Clubs’ fun-pivot. +Pop-Biz Costumes

Grab your Tickets to the IPO Tour: Our In-Person OfferingSeattle 11/4 (21+): https://www.axs.com/events/1446394/the-best-one-yet-ticketsThe Knicks reportedly withheld championship rings for certain em...

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đŸ§č “Don’t make the bed” — Airbnb’s chore ban. Zuck’s California empire. Skullcandy’s fighter brand. +Baby-Free airline

đŸ§č “Don’t make the bed” — Airbnb’s chore ban. Zuck’s California empire. Skullcandy’s fighter brand. +Baby-Free airline

Grab your Tickets to the IPO Tour: Our In-Person OfferingSeattle 11/4 (21+): https://www.axs.com/events/1446394/the-best-one-yet-ticketsAirbnb is banning “unreasonable” checkout tasks
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23 Okt 22min

đŸŽ· “Sax Sells” — Saxophone’s viral comeback. RAV4’s goldilocks problem. Anthropic’s SpaceX rental. +Caliquila

đŸŽ· “Sax Sells” — Saxophone’s viral comeback. RAV4’s goldilocks problem. Anthropic’s SpaceX rental. +Caliquila

Toyota created America’s perfect car: The RAV4
 But sales are down because TOO MUCH demand.The saxophone is surging
 because its sound is “inimitable”.SpaceX is AI’s landlord, Anthropic is an AI rente...

22 Okt 21min

👀 “Deceptively Good Marketing” — A24’s Elizabeth Holmes hit. Hermùs’ emerging suburbs. Supplement acid strips. +Failure Day

👀 “Deceptively Good Marketing” — A24’s Elizabeth Holmes hit. Hermùs’ emerging suburbs. Supplement acid strips. +Failure Day

Hermùs’ new emerging market? American suburbs
 Call them “Nashvillionaires.”“You Can See Everything” has a 21% chance to win Best Picture
 Because Nathan Fielder has a strategy.Olive oil in shampoo bo...

21 Okt 21min

đŸ„ “WTFrance?” — France’s economic ills. Mark Wahlberg's longevity gym. Elon’s stock giveaway. +NBA billboarding

đŸ„ “WTFrance?” — France’s economic ills. Mark Wahlberg's longevity gym. Elon’s stock giveaway. +NBA billboarding

France’s worst social crisis in years are because of Inflation
 but they’re also based on retirement.Mark Walburg launched Municipal gym to beat Equinox
 Costco proves it works?Elon Musk is giving 1 s...

20 Okt 22min

đŸȘœ “The Spacester” — Tesla’s flying car. Reese Witherspoon’s boomerang. AI’s hot standup comics. +KFC breakup

đŸȘœ “The Spacester” — Tesla’s flying car. Reese Witherspoon’s boomerang. AI’s hot standup comics. +KFC breakup

Tesla’s flying car might never get sold
 but it was marketing the stock, not the car.Reese Witherspoon bought back Hello Sunshine for 96% off
 cause media has human souls.AI is stealing comedians’ jok...

20 Okt 21min

đŸ„— “Sultans of Salad” — Sweetgreen Co-Founders Jonathan Neman & Nicolas Jammet

đŸ„— “Sultans of Salad” — Sweetgreen Co-Founders Jonathan Neman & Nicolas Jammet

LIVE from sold-out Boston
 we sat down with 2 of the 3 co-founders of Sweetgreen.In this sitdown, Jon & Nic explain how 2 years after college, they booked The Strokes for a salad music festival, event...

16 Okt 36min

☘ “LIVE from Boston” — Ben Affleck’s AI genius. Bananas inflation-omics. Uber’s data center piggybacking. +Top-smelling cities

☘ “LIVE from Boston” — Ben Affleck’s AI genius. Bananas inflation-omics. Uber’s data center piggybacking. +Top-smelling cities

Bumble got acquired in a happier-ever-after Private Equity ending
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15 Okt 26min

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