🚀 “The Hacks Pod” — Our 3 Best Stories on Innovation Hacks
The Best One Yet27 Feb 2025

🚀 “The Hacks Pod” — Our 3 Best Stories on Innovation Hacks

Our 2nd Bonus Pod during our Paternity Week is on 3 of our best pop-biz stories on growth hacks from the last year:


#1. SharkNinja’s stock has climbed 140% this year… Here’s how it’s taken over your kitchen.


#2. Gin in a motor oil can? Tampons in an ice cream pint?... The new packaging trend is chaos.


#3. The fastest-growing candy right is Nerds Clusters… It shows there’s a business case in gut instinct.


Share this episode with your buddy who’s building something (or your buddy who should be).


We’ll be back with our usual daily show next week, after Jack’s spent some time getting to know his new baby. But look out for more paternity pods from us dropping this week.


And if you crave more business storytelling from us? Check out our weekly deepdive show: “The Best Idea Yet” — The untold origin stories of the products you’re obsessed with: Wondery.fm/TheBestIdeaYetLinks



—-----------------------------------------------------

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.


GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts


FOR MORE NICK & JACK:

Newsletter: https://tboypod.com/newsletter

Connect with Nick: https://www.linkedin.com/in/nicolas-martell/

Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/


SOCIALS:

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Anything else: https://tboypod.com/


Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.



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Episoder(1623)

🚽 “No Door?” — Hotels’ Disappearing Bathrooms. Davos’ T-Day. Amazon’s Maxxing Store. +See-through Lulu

🚽 “No Door?” — Hotels’ Disappearing Bathrooms. Davos’ T-Day. Amazon’s Maxxing Store. +See-through Lulu

Hotels are making bathrooms doorless to save $$... and it’s a microcosm of our economy.Davos just had the biggest day in its 55-year history… Trump Taco’d, stocks popped, and AI scared.Amazon is build...

22 Jan 22min

🧊 “Sell America” — Greenland’s stock drop. Netflix’s Matt Damon formula. Aldi’s parking lot.

🧊 “Sell America” — Greenland’s stock drop. Netflix’s Matt Damon formula. Aldi’s parking lot.

President Trump has spanked a trade civil war… America’s historic allies are getting tarrif’d.Netflix revealed earnings… but Matt Damon revealed Netflix’s secret film formula.Aldi just passed Trader J...

21 Jan 23min

👠 “Devil Wears Gap” — The Gap’s fashion-tainment. Spotify’s fitness play. BYOPower. +2016 stocks.

👠 “Devil Wears Gap” — The Gap’s fashion-tainment. Spotify’s fitness play. BYOPower. +2016 stocks.

Spotify is popping prices again and playing us AI music… Its next move? Spotify Sweat.The Gap just hired a Chief Entertainment Officer… because every brand needs a movie studio.The hot abbreviation in...

20 Jan 21min

💄 “Makeup King” — Elf Beauty CEO Tarang Amin’s Interview with TBOY

💄 “Makeup King” — Elf Beauty CEO Tarang Amin’s Interview with TBOY

The CEO of e.l.f. Beauty says charging $38 for lip oil is "immoral."In this fun exclusive interview, e.l.f.’s CEO Tarang Amin explains why he thinks big profit margins are unethical and how his biz cr...

19 Jan 58min

💊 “Dr. Altman” — ChatGPT’s Health launch. Daktronics’ football jumbotrons. Elf CEO Tarang Amin. +Dating Sunday

💊 “Dr. Altman” — ChatGPT’s Health launch. Daktronics’ football jumbotrons. Elf CEO Tarang Amin. +Dating Sunday

OpenAI & Anthropic pulled a Grey’s Anatomy and launched health bots… it’s healthcare’s ozempic moment.Daktronics’ built the biggest jumbotron in college football & its stock rose 1,000%… because CFB i...

16 Jan 21min

😈 “Gayborhood” — Grindr’s gay super-app. Saks’ hippo bankruptcy. Airbnb for Diggers. +McConnaughey’s trademark

😈 “Gayborhood” — Grindr’s gay super-app. Saks’ hippo bankruptcy. Airbnb for Diggers. +McConnaughey’s trademark

After 159 years, Saks 5th Ave is bankrupt… And Louis Vuitton is holding the dagger.Grindr’s internal strategy leaked… They’re building a “gAI Super App”. The Airbnb for diggers, bulldozers, & cranes?....

15 Jan 19min

🏓 “Fruition-izing” — Marty Supreme’s growth hack. Steve Jobs’ Apple Card ghost. Free Zyn at Work. +5am wakeups

🏓 “Fruition-izing” — Marty Supreme’s growth hack. Steve Jobs’ Apple Card ghost. Free Zyn at Work. +5am wakeups

JP Morgan is taking over the Apple Card… even though the ghost of Steve Jobs haunts it.Timothée Chalamet won best actor for Marty Supreme… but it started with a viral fake Zoom. Palantir offers worker...

14 Jan 21min

✨✍️ “The Hire Hack” — Storytellers’ job pop. Siri’s Google girlfriend. Don’t Fight the Fed. +Peak Pizza

✨✍️ “The Hire Hack” — Storytellers’ job pop. Siri’s Google girlfriend. Don’t Fight the Fed. +Peak Pizza

Apple’s Siri is dropping OpenAI and will be powered by Gemini instead… AI is another moat around Google castle.There are 70k jobs with “storytelling” in the description… It’s the hiring hack of 2026.J...

13 Jan 20min

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