395: Building a Ten-Figure Brand Empire with Emma Grede of Good American, Safely, and SKIMS.

395: Building a Ten-Figure Brand Empire with Emma Grede of Good American, Safely, and SKIMS.

Emma Grede is the marketing and business mind behind a global fashion and lifestyle brand empire. She’s the CEO and cofounder of the first fully inclusive fashion brand Good American, founding partner of shapewear brand SKIMS, and cofounder of plant-powered cleaning brand Safely. Impressive resume, right? Emma’s story started in East London as a child, where she was inspired to work in the fashion world. By focusing on her unique talents, she honed her skills in business and marketing to develop a career that she dreamed up from the beginning—to work with creative people and empower their collective vision. Listen to Nathan and Emma discuss: How she first met and started working with Kris Jenner Pitching the Good American business idea to Khloe Kardashian ​​ The key to the Kardashian/Jenner staying power Why the power of inclusivity led to the success of SKIMS Finding a better plant-based cleaning solution with Safely How she became a shark on ABC’s Shark Tank Her role as chairwoman of Fifteen Percent Pledge And much more marketing and product advice for founders… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

Episoder(587)

328: Building a $50M Underwear Empire off $20K with Joanna Griffiths from KNIX

328: Building a $50M Underwear Empire off $20K with Joanna Griffiths from KNIX

Joanna Griffiths CEO Knixwear CEO of global intimates brand Knixwear Joanna Griffiths sits down with Nathan Chan to reveal how she took $20k to and made $50m in revenue last year.  In this wonderfully...

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327: How to Outlearn ANYONE & Become the Best with Ulrich Boser of the Learning Agency

327: How to Outlearn ANYONE & Become the Best with Ulrich Boser of the Learning Agency

Ulrich Boser, CEO, The Learning Agency Founder and CEO of The Learning Agency, best-selling author, and Foundr course Instructor Ulrich Boser sits down for an in-depth discussion on becoming a better ...

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326: How Skillshare Co-Founder Malcolm Ong Has Transformed Multiple Industries—From Education To Media

326: How Skillshare Co-Founder Malcolm Ong Has Transformed Multiple Industries—From Education To Media

Malcolm Ong has never shied away from change. In fact, his ability to adapt is what has given him a front-row seat to multiple business transformations—first as the co-founder of education platform Sk...

29 Sep 20201h 5min

325: How Whole Foods Market Co-Founder and CEO John Mackey Leads By Example

325: How Whole Foods Market Co-Founder and CEO John Mackey Leads By Example

John Mackey, Co-Founder and CEO, Whole Foods Market Right now, every company needs strong leadership to guide them through these challenging times. Thankfully, Whole Foods Market co-founder and CEO Jo...

22 Sep 202048min

324: How Vital Proteins’ Kurt Seidensticker Generated Insane Consumer Demand For Collagen

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Kurt Seidensticker, Former NASA Engineer & Founder and CEO, Vital Proteins How did Kurt Seidensticker go from being a NASA engineer to the founder of one of the biggest protein brands in the world? Be...

15 Sep 202046min

 323: How To Take A Profit-First Mindset During A Pandemic, According to Mike Michalowicz

323: How To Take A Profit-First Mindset During A Pandemic, According to Mike Michalowicz

Mike Michalowicz, Author & Co-Founder, Profit First Professionals Right now, every entrepreneur has the same question on their mind: how do I recover or maintain my company’s profit levels during Covi...

8 Sep 202029min

322: The Rise Of Messenger Marketing, With ManyChat Co-Founder and CEO Mikael Yan

322: The Rise Of Messenger Marketing, With ManyChat Co-Founder and CEO Mikael Yan

Mikael Yan, Co-Founder and CEO, ManyChat When Mikael Yan launched ManyChat in 2015, other messaging apps were trying to impress investors with their fancy AI and NLP technologies. But not him. Instead...

1 Sep 202056min

321: Birchbox’s Katia Beauchamp On Scaling Relationships, Building Trust, And More

321: Birchbox’s Katia Beauchamp On Scaling Relationships, Building Trust, And More

In 2010, only 2% of beauty products were being sold on the internet. When Katia Beauchamp and her Harvard Business School classmate, Hayley Barna, came across this statistic, they were floored. This s...

25 Aug 202052min

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