189. Numbers Need Narrative: Use Data to Influence and Inspire

189. Numbers Need Narrative: Use Data to Influence and Inspire

Why numbers are only as compelling as the narratives we attach to them.


Facts and figures can be your friend, but before you load your presentation full of data, Miro Kazakoff has a word of caution: “Data’s objective, but people are not.”

You might think that your data speaks for itself, but Kazakoff says numbers need a narrative. A senior lecturer at MIT Sloan School of Management and author of Persuading with Data: A Guide to Designing, Delivering, and Defending Your Data, he says the key to making data persuasive isn't about showing more information — it's about understanding your audience well enough to know how to relay it in a way that will connect with them. "The people who get good at this are not so much the people who can talk and draw graphs well, but the people who can listen the best. It starts with is empathy.”

In this episode of Think Fast, Talk Smart, Kazakoff joins Matt Abrahams to explore how to transform complex data into clear, compelling communication. From avoiding the "curse of knowledge" to effectively orienting your audience through visualizations, he shares practical strategies for making your data not just informative, but persuasive.

Episode Reference Links:

Connect:


Chapters:

  • (00:00) - Introduction
  • (00:51) - How to Use Data Persuasively
  • (02:38) - The Curse of Knowledge in Data Communication
  • (05:03) - The Best Way to Present Data Visually
  • (07:18) - The Role of Context in Making Data Meaningful
  • (09:30) - Orienting Your Audience When Presenting Data
  • (12:06) - Storytelling in Data Communication
  • (14:07) - The Final Three Questions
  • (19:06) - Conclusion

********
Thank you to our sponsors.
These partnerships support the ongoing production of the podcast, allowing us to bring it to you at no cost.

With LinkedIn Hiring Pro, you can hire with confidence, knowing you're getting the best talent for your needs. Get started by posting your job for free at linkedin.com/fast

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(318)

312. Quick Thinks: Speak with Confidence, Clarity, and Power

312. Quick Thinks: Speak with Confidence, Clarity, and Power

"You want to make sure you have the energy at the end of your communication as well as at the beginning." Why do some people command a room without raising their voice? Being heard isn't about speakin...

6 Aug 9min

311. Don't Lose the Room: How to Make Ideas Stick

311. Don't Lose the Room: How to Make Ideas Stick

"Know your stuff, practice, and then just do it and be there."How do you explain complex ideas without losing your audience? The challenge isn't knowing more—it's helping others understand. For Market...

3 Aug 22min

310. A Matter of Meaning: What Other People Teach You About Your Communication

310. A Matter of Meaning: What Other People Teach You About Your Communication

"Meaning is about being mindful of the effect you have on other people."What makes a life meaningful? We often think purpose and meaning are the same thing, but according to Stanford professor Brian L...

30 Jul 19min

309. Stretch, Don't Stress: How Great Communication Makes Better Leaders

309. Stretch, Don't Stress: How Great Communication Makes Better Leaders

"When there's a gap between our intention and our impact, we diminish others and our communication."The best leaders don't succeed because they have all the answers—they succeed because they bring out...

27 Jul 26min

308. Ask Matt Anything: From Nerves to Know-How in High-Stakes Moments

308. Ask Matt Anything: From Nerves to Know-How in High-Stakes Moments

“Managing emotions—yours and your audience's—is hard enough, but it's even harder when you're under pressure to respond."High-pressure communication doesn't have to derail your message. In this Think ...

23 Jul 17min

307. Accent-uate, Don't Compensate: Why Clarity Matters More Than Perfection

307. Accent-uate, Don't Compensate: Why Clarity Matters More Than Perfection

"It's not an accent, it's an identity."The way we speak shapes more than how we're understood—it shapes how we're perceived. Peter Novak believes the goal of communication isn't to eliminate an accent...

20 Jul 23min

306. Trust the Process: How to Design Teams That Actually Work

306. Trust the Process: How to Design Teams That Actually Work

"The assumption of swift trust is really useful."Teams don't always need years to build trust—they need the right conditions to build it quickly. As a Stanford professor and expert in organizational d...

16 Jul 17min

305. The Humor Habit: Why Great Communicators Think Like Comedians

305. The Humor Habit: Why Great Communicators Think Like Comedians

"People aren't inside of our heads, so you have to give them that emotional information as well as the factual information."Humor is more than entertainment—it's a powerful way to create connection. A...

13 Jul 27min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
rss-penger-polser-og-politikk
e24-podden
lydartikler-fra-aftenposten
rss-borsmorgen-okonominyhetene
rss-pa-konto
pengepodden-2
utbytte
tid-er-penger-en-podcast-med-peter-warren
rss-skravla-gar
morgenkaffen-med-finansavisen
liberal-halvtime
livet-pa-veien-med-jan-erik-larssen
lederpodden
rss-markedspuls-2
rss-kron-podden
finansredaksjonen
stockup
pengesnakk