The Outliers Code2 Okt 2024

How to Lifemaxx - Santa Cruz Medicinals

In this episode I sit down with Brendan Ruh, founder of Santa Cruz Medicinals, a multi million dollar supplement brand with the goal of helping people get healthier. In this episode we dive into: • Brendan's younger days where he struggled with substance abuse and faced a BIG life changing decision. • His early entrepreneurial days and what it took to make his first million. • The tactics he used to start blowing up on TikTok. • His biggest struggled with building Santa Cruz Medicinals.• How to deal with dopamine addiction, balancing social media with real life, and advice for young aspiring entrepreneurs. -- Timestamps 02:10 Brendan's Younger Days 07:18 The Reality of 9 to 5 Jobs 10:20 Lessons from Working Sh!tty Jobs 10:56 The Path to Entrepreneurship 14:56 Building a Health-Focused Business 18:13 Starting with CBD Products 26:18 The Importance of Social Media 29:05 Evolution of Social Media Strategy 29:38 Content Creation and Viral Success 32:27 Balancing Personal Life and Social Media 33:03 Finding the Right Partner 38:03 Psychedelics and Self-Discovery 44:32 Living in the Moment as an Entrepreneur 46:58 Values and Persistence 52:59 Advice for Young Aspiring Entrepreneurs 55:44 Final Thoughts -- 🏄 Check out Brendan (Santa Cruz Medicinals) on: ➤ Instagram: https: https://www.instagram.com/santacruzmedicinals/ ➤ Store Website: https://santacruzpaleo.com/ ⚫ Follow me on: ➤ Instagram: https://www.instagram.com/lukaspakter ➤ TikTok: https://www.tiktok.com/@squidpakter 🦑 Check out SquidHaus on: ➤ Website: https://squidhaus.com/ ➤ Instagram: https://www.instagram.com/squidhausofficial/ ➤ TikTok: https://www.tiktok.com/@squidhausofficial

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