Marketing Made Simple6 Nov 2024

#181: Talkin' Shop—The Power of Being Your Authentic Self in Coaching (And Why Buzzwords Just Get in the Way)

The coaching world is booming, but with thousands of new coaches and consultants entering the industry, it's becoming a more crowded space. If you're looking to make an impact, the question quickly becomes: How do I get noticed? Many coaches get caught in a cycle of trying to copy what others are doing, hoping it will work for them, but it usually backfires. So how do you find your authentic voice and connect with clients who truly need you?

In this week's episode of our Talkin' Shop series, J.J and April sit down with StoryBrand Certified Guide Eric Williams to discuss how coaches can clarify their message to stand out in a growing profession. Eric shares his top strategies for attracting the right clients by leaning into your unique style and avoiding the "business buzzword box." You'll learn how to use storytelling, personality, and specificity to connect with clients in a way that feels fully aligned. Tune in to get practical steps to building a coaching brand that's authentically you!

Contact StoryBrand Certified Guide Eric Williams directly at MarketingMadeSimple.com/EricWilliams.

Ready to take your marketing career to the next level? Apply now to become a StoryBrand Certified Guide at StoryBrand.com/Guide and get the tools, training, and community to help businesses boost sales—but hurry, the deadline for the December training is approaching fast!

CLARIFY YOUR MARKETING AND CREATE YOUR FREE BRANDSCRIPT: Storybrand.com/sb7

HIRE A STORYBRAND CERTIFIED GUIDE TO HELP CREATE THE MARKETING AND MESSAGING YOUR BUSINESS NEEDS TO GROW: MarketingMadeSimple.com

HELP US DELIVER EVEN MORE VALUE EACH WEEK BY COMPLETING OUR HERO MAKER SURVEY: StoryBrand.com/Survey

STORYBRAND INSTAGRAM: instagram.com/StoryBrand

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(237)

StoryBrand Podcast #38: BIG NEWS—Introducing The StoryBrand Podcast

Welcome to the first episode of The StoryBrand Podcast (formerly Why That Worked), where we're doubling down on what actually grows businesses: clear messaging. Most business owners are too close to t...

24 Sep 20251h 12min

Why That Worked #37: Slate—Why This $20K Truck Is Getting All the Attention (RE-RELEASE)

Exciting news, Hero Makers! We're sharing a new episode of Why That Worked – Presented by StoryBrand.AI, with Donald Miller back in the host seat. This new show uncovers why certain ideas, brands, and...

17 Sep 202538min

Why That Worked #36: Annoying Ads—The Dumbest Campaigns That Won Your Attention and Made Millions (RE-RELEASE)

10 Sep 202531min

Why That Worked #35: Annie F. Downs—The Strategy Behind Her Breakthrough Personal Brand (RE-RELEASE)

3 Sep 202542min

Why That Worked #34: Magic Spoon—How One Tagline Dethroned Sugar and Disrupted a $65B Industry (RE-RELEASE)

27 Aug 202524min

Why That Worked #33: Snipd—What Your Brand Name is Really Saying to Customers (RE-RELEASE)

20 Aug 202526min

Why That Worked #32: Southwest—The Genius of 'Bags Fly Free' and What Happened When It Changed (RE-RELEASE)

13 Aug 202539min

Why That Worked #31: Airbnb—The Brilliant Strategy Behind Their New Messaging Campaign (RE-RELEASE)

6 Aug 202541min

Reklamefrie Premium-podkaster

Hør populære podkaster som Storefri med Mikkel og Herman, Ida med hjertet i hånden, Krimpodden og mye mye mer

Skap din egen podkastboble

I appen skaper du ditt eget bibliotek med favoritter, og vi gir deg også anbefalinger til podkaster du ikke kan gå glipp av.

Prøv 14 dager gratis

Dersom du er ny Podme-bruker får du 14 dager gratis prøveperiode når du oppretter abonnement

Populært innen Business og økonomi

tid-er-penger-en-podcast-med-peter-warren

Historiene og stemmene du vil høre

Ubegrenset tilgang til alle dine favorittpodkaster og lydbøker

Les mer