🌵 “South By, Inc.” — The Biz of SXSW. TJMaxx vs Hermès. Ryan Reynolds’ $100M Wrexham.
The Best One Yet10 Mar 2025

🌵 “South By, Inc.” — The Biz of SXSW. TJMaxx vs Hermès. Ryan Reynolds’ $100M Wrexham.

The #3 retailer in the world? It’s TJMaxx… because TJ is tariff-proof.

The South By Southwest tech-tainment is this week… because the conference biz is booming.

Ryan Reynolds’ investment in one crappy soccer club… just got a 4,900% return.

Plus, one Jurassic Park startup just invented a new species… The Woolly Mouse.


$TJX $HESAY $LVMUY


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“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.



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Episoder(1684)

Aerie bralettes save American Eagle, Juul’s flavored e-cigs banned in Michigan, and Google’s $170M fine

Aerie bralettes save American Eagle, Juul’s flavored e-cigs banned in Michigan, and Google’s $170M fine

While American Eagles sales suffer, its Aerie lingerie brand is thriving — and it’s a perfect example of spinoff brands. Michigan became the first state to ban flavored e-cigarettes, just as Juul came...

5 Sep 201914min

Facebook tests ending the “like” counter, Ulta Beauty’s 30% plummet, and Brexit + Argentina problems

Facebook tests ending the “like” counter, Ulta Beauty’s 30% plummet, and Brexit + Argentina problems

A “reverse engineer” took it upon herself to investigate Facebook’s code — and she discovered the company toying with a “hide your likes” feature. Ulta Beauty dropped 30% last week, so we looked into ...

4 Sep 201916min

Walmart gets its M.D., WeWork’s acquires Spacious, and Dollar Tree & Dollar General’s Matrix-like tariff creativity

Walmart gets its M.D., WeWork’s acquires Spacious, and Dollar Tree & Dollar General’s Matrix-like tariff creativity

WeWork just acquired Spacious before its IPO, and the startup’s business model fascinated us. Walmart is stealthily testing out a new health center it could take nationwide. And Dollar Tree and Dollar...

3 Sep 201915min

Amazon gets in with the Yankees, Forever 21’s bankruptcy, and higher minimum wages can save companies money

Amazon gets in with the Yankees, Forever 21’s bankruptcy, and higher minimum wages can save companies money

The Disney merging with Fox saga is officially over now that Disney sold YES Network… partially to Amazon. Forever 21 is a fast-fashion founding father, but it’s reportedly going bankrupt (there’s ano...

30 Aug 201914min

Peloton’s IPO, Fitbit launches a health subscription, and Amazon Ring partners with police

Peloton’s IPO, Fitbit launches a health subscription, and Amazon Ring partners with police

Peloton’s IPO — we literally printed off the IPO filing documents, got on a Peloton, and discovered that Peloton wants to be a religion. Fitbit’s taking on Apple by launching its own subscription serv...

29 Aug 201916min

Costco’s absurd China debut, Smucker’s peanut butter problems, and the cigarette re-merger

Costco’s absurd China debut, Smucker’s peanut butter problems, and the cigarette re-merger

Costco just opened up its first physical store in China and the reaction was huge (the store had to close early). Smucker’s dropped 8% on word its peanut butter is facing price cut problems (and other...

28 Aug 201914min

Hasbro’s $4B cartoon deal, Fried Chicken’s market-moving moment, and Dish’s 5G future

Hasbro’s $4B cartoon deal, Fried Chicken’s market-moving moment, and Dish’s 5G future

First Popeye’s and Chick-fil-a went at it over a new fried chicken sandwich, then KFC added a Beyond Meat faux-meat burger. Hasbro is dropping $4B for British cartoon Peppa Pig (and it’s also getting ...

27 Aug 201916min

White Claw murdered beer, Knewz wants to replace Apple News, and the Trade War’s bloodiest day

White Claw murdered beer, Knewz wants to replace Apple News, and the Trade War’s bloodiest day

Stocks plummeted at the end of last week on the biggest escalation in the US/China trade war yet (it got personal). White Claw by the Mark Anthony group is the spiked seltzer whose sales have quadrupl...

26 Aug 201915min

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