#436 - How to Make Prospects Open Up Without Feeling Pressured | Charles Muhlbauer

#436 - How to Make Prospects Open Up Without Feeling Pressured | Charles Muhlbauer

🎁 Save $50 — Get our step-by-step discovery video course for just $249 with code PODCAST https://www.30mpc.com/course/discovery-course -- ACTIONABLE TAKEAWAYS: Use Humbling Disclaimers: Preface tough questions with softening statements like, “I’m not quite sure how to ask this,” or “This might feel direct.” It lowers defensiveness and makes hard questions land better. Dig Into Prospect Rumblings: Prospects often hint at problems rather than state them outright. Listen for vague concerns and use a humbling disclaimer to drill deeper into the real issue. Refine Bucket Questions: Instead of stating, “Every CRO faces these three problems,” add nuance: “Many CROs I speak with mention challenges like…” This avoids defensiveness and keeps the conversation open. Follow a Clear Flow: Get permission to ask questions, surface problems without assumptions, prompt for real examples, then use humbling disclaimers to quantify impact without making prospects uncomfortable. CHARLES' PATH TO PRESIDENTS CLUB Founder @ DiscoveryCoach.io Sales Enablement Manager @ AlphaSense Lead Revenue Enablement Manager @ CB Insights Senior Sales Training Manager @ CB Insights RESOURCES DISCUSSED Discovery Course Join our weekly newsletter Things you can steal

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#262 - Hall of Fame: Josh Braun

#262 - Hall of Fame: Josh Braun

Four Actionable Takeaways:  Figure out the cost of inaction when a prospect says “this isn’t a priority right now”. Sell from the buyer’s perspective w/ Poke the Bear to gain interest before you tal...

26 Feb 202430min

#261 - Steal the new model for the anti-bloated, recession-proof sales team

#261 - Steal the new model for the anti-bloated, recession-proof sales team

RESOURCES DISCUSSED Join our weekly newsletter Things you can steal

23 Feb 202458min

#260 - Communication Hacks to Unleash Your Sales Team’s Full Potential (Jake Dunlap, Skaled Consulting)

#260 - Communication Hacks to Unleash Your Sales Team’s Full Potential (Jake Dunlap, Skaled Consulting)

Check out Jake’s new book The Innovative Seller: Keeping Peace in an AI and Consumer-Centric World and order your copy today! FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Allocate your time into now, near fu...

22 Feb 202432min

#259 - How to Roll with ANY Objection in a Cold Call (Sara Plowman, Pareto)

#259 - How to Roll with ANY Objection in a Cold Call (Sara Plowman, Pareto)

Register for the Tactic Teardown on how to beat any objection in a cold call. FOUR ACTIONABLE TAKEAWAYS Use “That’s exactly why I called.” When your prospect shares a problem or a priority that they ...

20 Feb 202433min

#258 - Hall of Fame: Joe Diliberto

#258 - Hall of Fame: Joe Diliberto

Four Actionable Takeaways:  * Use an UFC at the beginning of your meeting to anchor customers to next steps at the end. * Use an UFC at the end of your meeting to anchor to outcomes of the following m...

19 Feb 202432min

#257 - Club Playbook: How Gong's Top Rep Makes A Cold Call (ft. Jc Pollard)

#257 - Club Playbook: How Gong's Top Rep Makes A Cold Call (ft. Jc Pollard)

FOUR ACTIONABLE TAKEAWAYS: Pre-research your subject for a more personalized cold call that makes the interaction intentional and human. It tells them you’ve taken the time to get to know them. Use ...

16 Feb 20248min

#256 - How To Prep Reps Pre-Call And When To Jump In Yourself (Pleasant Middelhof, Convertr)

#256 - How To Prep Reps Pre-Call And When To Jump In Yourself (Pleasant Middelhof, Convertr)

FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Prep your reps on both what they should get out of the call and how they plan to get it Pay special attention to how your reps nail the first 7 golden minutes, t...

15 Feb 202432min

#255 - NOT Personalizing Your Emails to Get More Deals (Julia Carter, Marpipe)

#255 - NOT Personalizing Your Emails to Get More Deals (Julia Carter, Marpipe)

FOUR ACTIONABLE TAKEAWAYS Don't shy away from including images in your prospecting emails, particularly if you sell a visual solution. Add value with a “thinking of you” email in advance of your sal...

13 Feb 202431min

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