💦 “The Fitness Pod” — Our 3 Best Fitness & Apparel Stories
The Best One Yet14 Mar 2025

💦 “The Fitness Pod” — Our 3 Best Fitness & Apparel Stories

Since it’s Spring Break (or you may just need a break from the insane news cycle), we whipped up 3 of our best pop-biz stories on the fitness industry from the last year:


#1. Barry’s Bootcamp tries to sell itself for $700M… Because nothing drives cash flow like a cult.


#2. Vuori is eating Lululemon’s leggings… And it’s now worth twice as much as Under Armour.


#3. Nike’s stock had its worst day in over 20 years… but Nike’s pain is Adidas’ gain.


Share this episode with your spotter, your trainer, or your buddy who’s decked out in head-to-toe Alo in Cabo (even though they’re just grabbing coffee).


We’ll be back with our usual daily show on Monday… just gotta hit the showers first.


And if you crave more business storytelling from us? Check out our weekly deepdive show: “The Best Idea Yet” — The untold origin stories of the products you’re obsessed with: Wondery.fm/TheBestIdeaYetLinks


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Episodes drop weekly. It’s The Best Idea Yet.


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Episodes drop weekly. It’s The Best Idea Yet.



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Episoder(1623)

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😶‍🌫️🦃 “Green Wednesday” — Cannabis’ Thanksgiving surge. Wicked 2’s PG pop. Warren Buffett’s last letter. +Jack & Nick & Zuck give thanks.

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🥛 “My Milk$hake” — Gap’s Katseye surge. NFL’s supersonic Eurotrip. Too Good To Go’s Labubu of Leftovers. +TBOY Toys.

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💃 “Destiny’s Chip” — Nvidia’s Beyonce earnings. Budweiser’s BeatBox acquisition. America’s smaller Zestimate. +Pickle Ball Ban

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Nvidia is carrying the stock market on its back… And just went full-Beyonce with its earnings.We predicted BeatBox would be the drink of the summer… Now AB In-Bev is buying it for $700M.53% of US home...

20 Nov 202521min

🤑 “$2 to Hire Me” — Venmo’s resumés. Raising Cane’s secret sauce. Google’s MJ moment. +Bitcoin Home Heaters.

🤑 “$2 to Hire Me” — Venmo’s resumés. Raising Cane’s secret sauce. Google’s MJ moment. +Bitcoin Home Heaters.

Venmoing your future boss to get a job… that’s the wild new Hiring Hack.Google is the only stock up this week… Because Gemini is having its Michael Jordan Moment.Raising Cane’s secret sauce (literally...

19 Nov 202521min

🥶 “Extreme Fear”— Bitcoin’s $92k Blizzard. Jeff Bezos un-retires. Meadow Lane’s Grocery Club. +Smell-vertising.

🥶 “Extreme Fear”— Bitcoin’s $92k Blizzard. Jeff Bezos un-retires. Meadow Lane’s Grocery Club. +Smell-vertising.

Bezos is Co-CEO of the mysterious “Project Prometheus”… his new AI startup treats space like a garage.Meadow Lane just opened the “Erewhon of the East”… $17 smoothies get lines out the door.Bitcoin ha...

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😬 “Millennial Cringe” — Sweetgreen’s low. Walmart’s villain-to-hero. Mini-Soap Drama surge. +Techie facelifts

😬 “Millennial Cringe” — Sweetgreen’s low. Walmart’s villain-to-hero. Mini-Soap Drama surge. +Techie facelifts

Walmart’s CEO retired… his boldest move? Raising pay 90% across the biz like Spiderman would.Sweetgreen, Warby Parker, Allbirds… it’s the Millennial Cringe Stock Market.Microdramas have taken over Chi...

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