Blackout Podcast1 Apr 2024

Mariah Pelley-Smith - Brand Architect, Strategist

Mariah has supported small to large businesses locally and internationally for almost a decade. Her expertise is in the overlap of embodying branding with the natural evolution of business. Her support ranges vastly from grounding the strategy, messaging, and visual components of a business; to understanding micro-movements for sustainable success.

She is currently the Executive Director of Mariah International Business & Vitality Inc., owner of Embodied Clothing, as well as Co-Founder/ Chief Brand Director of a new international project called Weev (app).

Mariah is also fluent in other creative pursuits, as a recognized Poet, Sound Therapist, Fashion Designer & Event Coordinator.

She has worked with Businesses/ Nonprofits/ Corporate Structures such as Youth Art Connection, Place-Making 4G, The Bus Stop Theatre, Halifax Chambers of Commerce, Black Business Initiative, Common Good Solutions, Delmore Buddy Day Learning Institute, Cluster, FlexTime & others.

As a business owner who has previously benefited from the support of INOVA, Mariah can be a voice and a bridge for other BIPOC businesses to regain trust in the banking institutions.

With her wealth of knowledge and natural intuitive understanding of business, she has been asked to consult for government programs, the creation of new building developments for minority groups as well as create programming for the youth in business.

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