34. Emma Insley – Six ways to improve your impact measurement, especially now

34. Emma Insley – Six ways to improve your impact measurement, especially now

Many charities have had to change their strategy or focus since the pandemic began, in order to adapt to the new challenges the world is facing. These changes have many implications for how you measure the difference your charity is making. In this episode, I was delighted to talk to The Queen of Impact, Emma Insley, an experienced fundraiser who has spent many years developing tools and strategies for improving charities’ ability to measure and demonstrate impact. In the interview, Emma shares six things you can do now, in light of the coronavirus pandemic, to not only ensure your charity is as effective as it could be, but also to help demonstrate to funders the difference their donations are making. Clearly doing this second element well can only help you inspire further generous funding. If you’d like more powerful strategies to help you raise funds during the pandemic, then do check out my new free E-book: Power Through The Pandemic – Seven ways to raise money with major donors, corporates and trusts, even now. You can download it for FREE here: www.brightspotfundraising.co.uk/power If you want to share this episode because you think it will help colleagues or other good causes – THANK YOU VERY MUCH! - we are both on Linked In and on twitter, where Emma is @EmmaInsley and I am @woods_rob. If you find this episode helpful, please remember to subscribe today, so that you don’t miss out on all the other episodes we have planned

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Episoder(195)

You're Not the Only Imposter in the Room, with Lara Roche

You're Not the Only Imposter in the Room, with Lara Roche

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10 Jun 30min

Relight Your Fire: Purpose, Passion and Power, with Esther Kwaku.

Relight Your Fire: Purpose, Passion and Power, with Esther Kwaku.

If your fire has dimmed a little lately, you're not alone and this episode is for you. Esther Kwaku shares powerful questions to help you get unstuck, reconnect with your why, and bring more joy and p...

27 Mai 23min

196. Calm Under Pressure: How to Run an Emergency Appeal, with Kusalaraja

196. Calm Under Pressure: How to Run an Emergency Appeal, with Kusalaraja

When Future Dharma faced a £90,000 shortfall and possible closure, fundraising and communications director Kusalaraja had to act fast. And yet he found that what made all the difference was resisting ...

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195. Fortune Favours the Bold Fundraiser, with Ben Swart

195. Fortune Favours the Bold Fundraiser, with Ben Swart

That voice in your head - the one that says we don’t really stand a chance - is understandable but often wrong. And all too easily it creates a self-fulfilling prophecy.  Bright Spot trainer Ben Swart...

29 Apr 24min

194. Why Giving Days Keep on Giving, with Mel Bushell

194. Why Giving Days Keep on Giving, with Mel Bushell

If you've ever wondered whether a Giving Day might work for your organisation — or how to make an existing one even better — this is the episode for you.Mel Bushell is Director of Development at Winch...

9 Apr 28min

193. Small Shifts, Big Results, with Sarah Pryer

193. Small Shifts, Big Results, with Sarah Pryer

Relatively small shifts in what you say, and how you say it, lead to big differences in your fundraising results. Rob has always been fascinated by these distinctions and how they affect your applicat...

11 Mar 34min

192. Tenacious Fundraising: How to Keep Going When Funders Keep Saying No, with Sarah Tavener

192. Tenacious Fundraising: How to Keep Going When Funders Keep Saying No, with Sarah Tavener

Every fundraiser knows the sting of a donor saying “no.” An invaluable skill is knowing when to step back and when to learn, adapt and try again. In this encouraging conversation, Sarah Tavener, Head ...

27 Feb 28min

191. Brilliant thanking and stewardship, with Laura Elliott

191. Brilliant thanking and stewardship, with Laura Elliott

Obviously great fundraising involves building great relationships with your supporters and donors. But how do you do that in practice?One charity that has been making wonderful progress in recent year...

29 Jan 36min

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