54. Increasing Major Donor income, Part 2 – CONNECT! with Louise Morris

54. Increasing Major Donor income, Part 2 – CONNECT! with Louise Morris

Major donor income is so important to many charities looking to make up for the continuing COVID-induced shortfall in other areas. So in this episode we are looking at a crucial element of high value fundraising, that is, ideas to help you deepen relationships with supporters. This is the second part of my interview with the brilliant Louise Morris, Director at Summit Fundraising. Together we’ve created a new learning bundle on major donor fundraising for members of our training and inspiration membership, the Bright Spot Members Club. In fact, we’ve had such great feedback on the content that I decided to share this section with my podcast listeners too. If you want to share this episode because you think it will help other charities, THANK YOU VERY MUCH! We are both on Linked In and on twitter, Louise is @summitfundraise and I am @woods_rob. If you’d like more powerful strategies to help you raise funds during the pandemic, check out the many strategies in my free E-book: Power Through The Pandemic – Seven ways to raise money with major donors, corporates and trusts, even now. You can download it for FREE here: www.brightspotfundraising.co.uk/power/

Episoder(192)

195. Fortune Favours the Bold Fundraiser, with Ben Swart

195. Fortune Favours the Bold Fundraiser, with Ben Swart

That voice in your head - the one that says we don’t really stand a chance - is understandable but often wrong. And all too easily it creates a self-fulfilling prophecy.  Bright Spot trainer Ben Swart...

29 Apr 25min

194. Why Giving Days Keep on Giving, with Mel Bushell

194. Why Giving Days Keep on Giving, with Mel Bushell

If you've ever wondered whether a Giving Day might work for your organisation — or how to make an existing one even better — this is the episode for you.Mel Bushell is Director of Development at Winch...

9 Apr 29min

193. Small Shifts, Big Results, with Sarah Pryer

193. Small Shifts, Big Results, with Sarah Pryer

Relatively small shifts in what you say, and how you say it, lead to big differences in your fundraising results. Rob has always been fascinated by these distinctions and how they affect your applicat...

11 Mar 35min

192. Tenacious Fundraising: How to Keep Going When Funders Keep Saying No, with Sarah Tavener

192. Tenacious Fundraising: How to Keep Going When Funders Keep Saying No, with Sarah Tavener

Every fundraiser knows the sting of a donor saying “no.” An invaluable skill is knowing when to step back and when to learn, adapt and try again. In this encouraging conversation, Sarah Tavener, Head ...

27 Feb 29min

191. Brilliant thanking and stewardship, with Laura Elliott

191. Brilliant thanking and stewardship, with Laura Elliott

Obviously great fundraising involves building great relationships with your supporters and donors. But how do you do that in practice?One charity that has been making wonderful progress in recent year...

29 Jan 38min

190. Four Habits for Your Best Fundraising Year Ever, with Ben Swart and Rob Woods

190. Four Habits for Your Best Fundraising Year Ever, with Ben Swart and Rob Woods

If you'd like to make 2026 your best fundraising year ever, this episode is for you.Fundraising trainers Rob and Ben share four powerful habits that transform your results - without adding more to you...

6 Jan 36min

189. The Die Hard One - Four listens for any season, with Ben Swart and Rob Woods

189. The Die Hard One - Four listens for any season, with Ben Swart and Rob Woods

If you’d like handy tips and inspiring examples from our fundraising podcast in 2025, or ideas for what to listen to next, we recorded this special show for you. Fundraising trainers Rob and Ben pick ...

29 Des 202529min

188. The Comeback – Adapting strategy under pressure with Juliane Caillouette Noble

188. The Comeback – Adapting strategy under pressure with Juliane Caillouette Noble

In times of rapid change, all charities and social good organisations are having to adapt if we are to survive and continue to make an impact.The Sustainable Restaurant Association (SRA) has faced ple...

15 Des 202527min

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