Fundraising Bright Spots30 Mar 2021

59. Fundraising tactics bringing fabulous results for our hospice, with Paul Courtney

Fundraising has been especially hard for many hospices and small charities this year because community and events fundraising has been so disrupted during the pandemic. Similarly, as so many companies have had their own problems to deal with, generating corporate partnerships income has also been a massive struggle. So I was intrigued to hear about the remarkable results that have been achieved by Children’s Hospice South West this year. Not only have the overall results achieved by the fundraising team been impressive, but they’ve even done well in events and corporate partnerships income. In fact, the flagship sponsored events, Santas On the Run and Rainbow Run generated more in 2020 than they did in the previous year. In this interview Paul Courtney, who is Director of Fundraising at the hospice explains some of the tactics his team have used. If you find this interview helpful, regardless of what kind of charity you work for, we recommend you also check out our new free set of training films Hospice Fundraising Success Strategies – Now and After the Pandemic which you can get hold of from Episode Notes 59 on the Podcast page of my website which is www.brightspotfundraising.co.uk/podcasts/. This set of five short films is designed to give you a more in depth recipe for how to increase income in a range of areas, including individual giving and fundraising culture as well as the two topics touched on here. If you want to share this episode because you think it will help other charities – THANK YOU! - we are both on Linked In and on twitter, where Paul is @paulkairos and I am @woods_rob.

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