How to Pitch and Place Music on Playlists with Andrea Young | EP 38

Playlisting is a great way to gain exposure for your music but it should not be the only part of your strategy. Artists can gain exposure from the listeners of playlists and playlists continue to build their content to retain their listeners. BUT how can you get your music on playlists? How do you contact curators? How does Spotify work?

Andrea has extensive experience running projects and companies from startups to established brands, both inside and outside the music business. As a management executive she has worked for a major label and distribution company on campaigns for major artists; co-owned a music retail chain of 15 stores; co-founded the company that computerized over 2000 retail and wholesale music industry stores and warehouses; and, was part of the group that created SoundScan; ran and chaired Aspen Colorado’s public radio station (APR), and produced and hosted radio news and music shows for over 20 years on APR. Recently she has focused her energies on leading the team at DPG in providing streaming promotion and platform strategies including independent playlisting, music curation and all of DPG’s artist and label services.

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4:00 $7 Billion Industry for Indie Artists

6:00 Types of Playlists

10:30 How Tracks Get Placed on Playlists

15:00 How to Contact Legitimate Curators & Avoiding Red Flags

20:00 Tracking the Effectiveness of Playlists

24:45 Pitching to Playlists

33:30 How to Prepare Before Your Release Day

40:30 Spotify “Algortorial & Editorial” Playlists Placements

44:00 How Listeners Discover New Music - A Fan Journey

51:00 Strategy for your First Release

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Recommended Episode | Sync Licensing - New Revenue Stream for Musicians

Last Week | How to Maximize Your Recording Studio Sessions

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https://www.dpgworldwide.com

Music Industry Connection - Playlist directory

Submit Hub - Submit your music for feedback

Majestic casual brand/playlist

AMP Pandora for Arists

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