Building A Brand17 Jan 2024

You Vs. Google, from the worlds #1 ranked Google Ads Agency

Discover the power of top-of-funnel strategies in digital marketing with the world's #1 Google Ads Agency. Learn how to build your brand effectively without paying for traffic, focusing on value provision and awareness through platforms like YouTube. Join us for insights into cost-effective brand building and standing out in the competitive digital space.

Get to know our Hosts

Matthew Stafford

In the digital arena where competition is ruthless, Matthew Stafford stands out with his ingenious marketing strategies and his uncanny ability to transform start-ups into thriving enterprises. Picture an industrial-grade magnet for success - that's Matthew Stafford for you! With an entrepreneurial spirit wrapped in a skin of persisting determination, he's living proof that not all superheroes wear capes, some lead successful e-commerce companies. Stafford's journey is no less exhilarating than a roller coaster ride - fast-paced, full of twists and turns.

Josh Robinson

The mastermind behind TRIWORKS, a media marketing agency that's taking over the world one ad campaign at a time. With a decade of experience and a passion for helping businesses succeed, Josh is always coming up with new and innovative ways to bring value to his clients. With a full in-house creative team TRIWORKS continues to create brand pieces that help clients convert customers and grow their business.

David Ferree

With a passion for creating innovative and stylish solutions, David has revolutionized the world of belt-wearing. As the co-founder of Anson Belt, he's breaking all the fashion rules and bringing some serious buckle game! David's infectious energy and impeccable taste have propelled Anson Belt to become the go-to brand for belt enthusiasts around the world. With his innovative designs and passion for quality, he's not just saving your pants from falling, but also saving your wardrobe from being bland.

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Episoder(16)

When Should I Increase My Prices? (A Practical Guide)

Join us as we delve into the topic of increasing prices and the factors that influence this decision. Sharing our own experiences and feedback from customers, and highlighting the positive impact of e...

13 Des 202312min

The INSPIRING Story Mike Ciprari of SJC Drum

Join us in this episode with our guest Mike from SJC Drums as he shares his experiences in the drum industry and the unique custom drum kits his company creates. He talks about his favorite drum kit, ...

6 Des 20231h 15min

The 'More Cheese Less Whiskers' Theory

In this episode, Matt discusses the concept of "more cheese, less whiskers" and how this can be applied to marketing. He shares his experience attending a workshop where he learned about this approach...

29 Nov 202315min

The Marketing Channel eCommerce Brands Are Making Millions From

Marketing is crucial for e-commerce businesses because it allows brands to communicate directly with their customers. In this episode, Matthew, Josh and David discuss the power of this Marketing Chann...

22 Nov 202316min

The Basics of Ecommerce

This episode of "The Basics of Ecommerce" dives into the art of brand building and sales strategies. Our discussion focuses on the importance of understanding and catering to your customer base, lever...

21 Nov 202322min

Customer Retention and Business Expansion

Delve into effective strategies for brand building and business expansion, with a focus on innovative advertising and the role of digital branding in today's business world. Discover key insights for ...

21 Nov 202349min

What is Building a Brand?

Join us for the inaugural episode as we dive headfirst into the captivating world of brand building. Uncover invaluable insights and strategies to establish a robust foundation for your brand, ensurin...

21 Nov 202329min