IAB Upfront ➡️ September, Podcast Advertising's Utility & More

News coverage of podcasting's "slowing market" from Podnews (https://podnews.net/update/adrip-ripping-old) and Hollywood Reporter (https://www.hollywoodreporter.com/news/general-news/analyst-downgrade...

16 Jul 202113min

Do download numbers matter? Juleyka Lantigua-Williams doesn’t think so. There’s a better metric for gauging your podcasts success and she has the study to prove it.Key Links: Juleyka Lantigua-William...

11 Jul 202126min

Hey are you reading this? Good. Promote disenfranchised people. And listen to them. Use your privilege for good. And take this amazing advice from Twila Dang.Key Links: Twila Dang of Matriarch Digita...

4 Jul 202142min

Building a new way to do an up front for the podcasting world is tough! Bryan and guest Donelle Brown go into what it took to make the Up Next a reality, and how to make it better in the future.Key Li...

27 Jun 202121min

Support the show by buying me a coffee! https://www.buymeacoffee.com/TomwebsterThe latest research from the Audio Publishers Association: https://publishingperspectives.com/2021/06/audio-publishers-as...

25 Jun 202118min

In an industry where influencer marketing is taking strides, how can podcasters get a leg up? Shreya Sharma talks with Bryan about how the lack of differences between the two needs to be recognized AS...

20 Jun 202127min

Google Forms: https://www.google.com/forms/about/The Optimization Trap - when NOT to rely solely on listener surveys: https://tomwebster.media/archive/no-one-likes-pizza/On survey incentives:https://t...

18 Jun 202119min

Growing your audience through host-read ads works. But it takes time and effort. Time and effort that Jordan Harbinger has put in.Key Links: Jordan Harbinger Article: https://soundsprofitable.com/upda...

13 Jun 202133min