IAB Upfront ➡️ September, Podcast Advertising's Utility & More

Bryan announces the newest evolution of The Download: a daily newsletter covering the essential news for the business of podcasting.Credits: Written by Bryan Barletta Edited by Tom Webster Audio edite...

2 Aug 20239min

This is The Download from Sounds Profitable, your daily source for the essential news of the business of podcasting, brought to you by Spreaker from iHeart. Here’s what you need to know for today, Tue...

1 Aug 20234min

Stories covered: The Fully-Produced Podcast Ad: Are we leaving attention on the table?Spotify's Q2 Earnings CallYour favorite TV rewatch podcast is here to stay - but don’t expect any new ones. Quick ...

28 Jul 20237min

Tom Webster reflects on the life of someone important to both him and audio in general, as well as a valuable lesson we can learn from how he thought about life.  Written by Tom Webster Edited by Brya...

26 Jul 202310min

Stories covered: U.S. podcasters are attracting more international listenersWhy a ‘podcast election’ is unlikelyAd overexposure on CTV hurts streamers as much as brands.Quick Hits: Will Podcast Ad Rev...

14 Jul 202310min

Tom Webster looks at our most recent study, The Podcast Opportunity, and provides five key findings that point the way towards making podcasts a more vital part of ad spending.Credits: Written by Tom ...

12 Jul 202316min

Articles covered: Breakdown of FTC Endorsement GuidelinesYouTube Tests Crackdown On Ad BlockersThis LinkedIn article could have been a video podcast.Quick Hits: Spotify hits the 100,000 mark for video...

7 Jul 202310min

Articles covered: The Podcast OpportunitySXM Shuts down StitcherFilm and TV have collapsed over the last decade.Quick HitsLong Read- Podcasts, a hot advertising medium by Ruby Derrick ThePodcastHost.c...

30 Jun 202310min