Securing the AI Wild West: A Conversation with Elad Schulman, CEO of Lasso
20MinuteLeaders24 Apr 2025

Securing the AI Wild West: A Conversation with Elad Schulman, CEO of Lasso

The arrival of Generative AI marks perhaps the fastest and most dramatic technological change we've ever experienced, reshaping cybersecurity at a pace most organizations are unprepared for. A recent conversation with Elad Schulman, CEO and Co-Founder of Lasso, reinforced my understanding that organizations must rapidly adapt to this new reality, where threats evolve continuously and at an unprecedented rate.Schulman, a seasoned entrepreneur who founded and sold the cybersecurity company Segasec to Mimecast, emphasized that upon entering the Generative AI world about two years ago, it felt like stepping into a "new Wild West." "You need a new sheriff to catch the bad guys," he noted. This metaphor aptly captures the significant challenge organizations face today as traditional security models, built on static defenses and rigid tools, can no longer handle the dynamic, AI-driven threats.What's particularly striking about this transformation is the aggressive adoption of AI tools by employees themselves, without waiting for formal approvals or clear organizational policies. As Schulman explained, "Employees didn't wait for policy or enforcement; they simply started using these tools because they are extraordinarily effective." Such rapid, unsupervised adoption poses significant security challenges, from sensitive data leaks to exposure to new risks previously nonexistent.Lasso’s approach, under Schulman's leadership, focuses on providing organizations with comprehensive visibility into employees' use of AI tools. Instead of attempting to block the technology, their strategy enables safe and efficient AI adoption. "Security shouldn't prevent usage but enable it," Schulman emphasized. "We must help employees elegantly recover from mistakes rather than just block them."This approach represents a substantial shift from traditional security methods, which typically create user friction, harm productivity, and ultimately lead employees to circumvent policies. Organizations restricting AI usage risk undermining their competitive edge. Conversely, adopting this technology without adequate security exposes them to significant new vulnerabilities.Beyond security challenges, AI also opens new defensive opportunities. At Lasso, AI is employed to provide organizations immediate and active visibility into internal data flows, quickly identify threats, and neutralize them. "We are not just creating another security tool but an entire platform enabling organizations to adopt AI safely," Schulman said.From my perspective, we stand at a critical juncture. AI adoption is no longer optional—it’s already here, fundamentally changing the nature of work and security. Organizations strategically integrating AI within their security frameworks will secure a considerable competitive advantage. Those hesitant to do so will find themselves increasingly vulnerable to attacks leveraging precisely these technologies.As Schulman candidly summarized, "We are still learning as we go. Ignoring these changes simply isn't an option. The technology evolves nearly every week." In my view, this agile, adaptive, and proactive approach is precisely what cybersecurity leaders must adopt immediately.About Michael MatiasMichael Matias is the CEO and Co-Founder of Clarity, an AI-powered cybersecurity startup backed by venture capital firms including Bessemer Venture Partners and Walden Catalyst. Clarity develops advanced AI technologies protecting organizations from sophisticated phishing attacks and AI-generated social engineering threats, including deepfakes. Before founding Clarity, Matias studied Computer Science with a specialization in AI at Stanford University and led cybersecurity teams in Unit 8200 of the Israel Defense Forces. Forbes Israel recognized him early on, naming him to the exclusive 18Under18 list in 2013 and the Forbes 30Under30 list thereafter. Matias authored the book Age is Only an Int and hosts the podcast 20MinuteLeaders.

Episoder(1170)

Ep432: Boaz Mizrachi | Founder and CTO, Tactile Mobility (formerly MobiWize)

Ep432: Boaz Mizrachi | Founder and CTO, Tactile Mobility (formerly MobiWize)

Boaz is the founder and CTO of Tactile Mobility (formerly MobiWize). He is a veteran technologist and entrepreneur with over two decades of experience in signal processing, algorithms research, and systems design in the automotive and networking industries.Prior to founding Tactile Mobility, Boaz was System Design Group Manager for Zoran Micro-Electronics (acquired by CSR).

1 Jun 202121min

Ep431: Tal Florentin | CEO, Summurai

Ep431: Tal Florentin | CEO, Summurai

For the last decade, Tal Florentin has been one of the leading UX specialists in the Israeli market. Florentin is a published author, speaker, winner of the UX award (San Francisco), and founder of the Israeli UX certification program. After leading more than 180 UX design projects for fortunate - 100 companies - it became clear to him that audio is going to be bigger than video. Florentin founded Summurai – the world’s first branded audio CMS – with the promise to allow busy people to know more with less effort. Summurai allows companies to create branded audio channels, add branded audio content to their customer journeys and promote audio marketing.

1 Jun 202122min

Ep430: Tal Jacobson | GM, CodeFuel

Ep430: Tal Jacobson | GM, CodeFuel

Tal is an executive in the Israeli high-tech industry for over 20 years. He was the Chief Revenue & Business Development Officer at SimilarWeb. Tal also held leadership positions as the VP of Business at McCann Erickson and was part of the Business Development team at ICQ / AOL. Tal is now the General Manager at CodeFuel, the Search Technology division of Perion Network.

1 Jun 202122min

Ep429: Noa Matz | Operating Partner, F2 Venture Capital

Ep429: Noa Matz | Operating Partner, F2 Venture Capital

Noa is the Operating Partner at F2. She has dedicated her career to understanding startup founding team dynamics and coaching founders for peak performance. She is an expert in performance enhancement and coaching for startup teams and executives, guiding them through change to take high-risk decisions in stressful and uncertain conditions.

31 Mai 202123min

Ep428: Racheli Vizman | Co-Founder and CEO, SavorEat

Ep428: Racheli Vizman | Co-Founder and CEO, SavorEat

Racheli Vizman has years of experience in the entrepreneurial arena and in leading companies for IPOs in the technology and healthcare industry. Before founding SavoEat, she served as COO at Beyond Air, a clinical-stage medical device and biopharmaceutical American-Israeli company. SavorEat went public on the Tel Aviv Stock Exchange, in the first IPO of a Food-Tech company in Tel Aviv.

30 Mai 202121min

Ep427: Tigran Nazaryan | Co-founder & CEO, 10Web.io

Ep427: Tigran Nazaryan | Co-founder & CEO, 10Web.io

Tigran Nazaryan is the Co-Founder and CEO at 10Web. With a strong background in science and technology, Tigran has vast hands-on experience in software development, machine learning, and bringing AI automation into web development, technologies that can help millions of engineers and designers focus on truly creative and important elements and leave routine and time-consuming tasks to algorithms. He is passionate about building a strong company culture that turns great ideas into powerful technological achievements and at the same time empathizes with the community. With the vision of automaton, he puts his best to lead 10Web's team of 70 professionals on the way to become a unicor.

29 Mai 202122min

Ep426: Avi Shabtai | CEO, Ramon.Space

Ep426: Avi Shabtai | CEO, Ramon.Space

Avi is the CEO of Ramon.Space, a leader in space computing solutions. A seasoned leader, Avi has worked extensively to develop and manage teams, transform organizations into successful environments across multiple industries. Avi’s track record spans over two decades of international experience in business and technology leadership, marketing, strategic sales, channel development, and engineering.  Prior to Ramon.Space, Avi was CEO of MultiPhy Inc, specializing in high-speed integrated circuits for the data center market. He also held senior positions at Alvarion Technologies Metalink, Tiaris, and the Intelligence Unit of the Israeli Defense Force.

28 Mai 202121min

Ep425: Dionis Teshler | CTO & Co-Founder, GuardKnox Cyber Technologies

Ep425: Dionis Teshler | CTO & Co-Founder, GuardKnox Cyber Technologies

Dionis Teshler, Chief Technology Officer of the automotive industry’s first Cybertech Tier supplier, GuardKnox, is one of the central figures propelling Israel forward in the sector. In 2016 Dionis merged his aviation technology experience and his lifelong passion for driving fast cars into producing the cyber technology that serves as the foundation for software-defined and service-oriented vehicles. Prior to this, Dionis worked as an Algorithms Engineer for image-processing startup Transchip, which was acquired by Samsung Electronics. Dionis holds an M.Sc. in Computer Science (thesis in Computational Neuroscience, Cum Laude) and a Global MBA with a focus on Global Strategy from the Interdisciplinary Center of Herzliya.

27 Mai 202123min

Populært innen Business og økonomi

stopp-verden
lydartikler-fra-aftenposten
dine-penger-pengeradet
rss-penger-polser-og-politikk
e24-podden
rss-borsmorgen-okonominyhetene
pengepodden-2
utbytte
pengesnakk
tid-er-penger-en-podcast-med-peter-warren
finansredaksjonen
kommentarer-fra-aftenposten
morgenkaffen-med-finansavisen
stormkast-med-valebrokk-stordalen
livet-pa-veien-med-jan-erik-larssen
rss-fri-kontantstrom
okonomiamatorene
paretopodden
lederpodden
paretopodden-2