#438: Everyday Getaways and Extraordinary Customer Loyalty: A Deep Dive with Tropical Smoothie Cafe®

#438: Everyday Getaways and Extraordinary Customer Loyalty: A Deep Dive with Tropical Smoothie Cafe®

Send us a text In today's highly competitive restaurant landscape, standing out requires more than just great food. It demands seamless digital experiences, deep emotional connections, and a loyalty strategy that touches every part of the brand. Tropical Smoothie Cafe is meeting that challenge head-on, leveraging loyalty principles to create what it calls “everyday getaways” for its guests. At the heart of this effort is Melissa Cummings, Vice President of Digital Marketing. With over t...

Episoder(508)

Loyalty360 Loyalty Live | Don Smith, Brierley – Capillary

Loyalty360 Loyalty Live | Don Smith, Brierley – Capillary

Send us a textMark Johnson, CEO of Loyalty360, spoke with Don Smith, EVP, Chief Consulting Officer at Brierley, about defining and measuring success, trends Brierley notes for 2024, and what generativ...

30 Jan 202431min

Loyalty360 Loyalty Live | Tom Madden and Katie Berndt, Phaedon

Loyalty360 Loyalty Live | Tom Madden and Katie Berndt, Phaedon

Send us a textMark Johnson, CEO of Loyalty360, spoke with Tom Madden, Executive Vice President, and Katie Berndt, Vice President, at Phaedon, about expected trends in 2024, challenges and opportunitie...

23 Jan 202431min

Loyalty360 Loyalty Live | Manoj Agarwal, Xoxoday

Loyalty360 Loyalty Live | Manoj Agarwal, Xoxoday

Send us a text In today’s commercial landscape, fostering customer loyalty requires more than discounts and rewards. Brands must also deliver personalized experiences to engage and delight customers a...

16 Jan 202421min

1-800-Flowers: Helping Customers Build Meaningful Relationships Builds Better Customer Loyalty

1-800-Flowers: Helping Customers Build Meaningful Relationships Builds Better Customer Loyalty

Send us a text In the journey from that first retail flower shop founded in Manhattan by Jim McCann in 1976 to the gift-giving resource giant known as 1-800-FLOWERS.COM, Inc., the trajectory of the co...

10 Jan 202421min

Loyalty360 Loyalty Live | Sam Panzer, Talon.One

Loyalty360 Loyalty Live | Sam Panzer, Talon.One

Send us a textMark Johnson, CEO of Loyalty360, spoke with Sam Panzer, Director of Industry Strategy at Talon.One, about the 2024 trends in customer loyalty and some of the opportunities he sees within...

9 Jan 202424min

Bojangles: Shaping the Customer Experience with the Right Technology and a Dash of Southern Hospitality

Bojangles: Shaping the Customer Experience with the Right Technology and a Dash of Southern Hospitality

Send us a text Bojangles is a Carolina-born restaurant brand specializing in Southern food like hand-breaded fried chicken and made-from-scratch biscuits. Founded in 1977 in Charlotte, N.C., by Jack F...

9 Jan 202425min

Amtrak: Enhancing the Customer Experience with a Proactive Service Recovery Initiative

Amtrak: Enhancing the Customer Experience with a Proactive Service Recovery Initiative

Send us a text From the inception of railroads in the U.S., commercial freight railroads operated private passenger service. However, by the 1960s, travel by air and interstate highways dominated, and...

8 Jan 202422min

Food Lion: Keeping Customer Loyalty and the Customer Experience at the Forefront

Food Lion: Keeping Customer Loyalty and the Customer Experience at the Forefront

Send us a text Founded in 1957 in Salisbury, N.C., Food Lion has spent over six decades delivering fresh and affordable products to its customers. With over 82,000 Food Lion associates serving more th...

3 Jan 202412min

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