LinkedIn Articles. Are They Worth Your Time?

LinkedIn Articles. Are They Worth Your Time?

Welcome to episode 221, after a weeks break while I was hiking around the Swiss Alps. If you have never been I would highly recommend it, as you can see below, the scenery is breathtaking!

Interesting Stuff I saw This Week LinkedIn Groups Announcement


Thank you for your continued dedication to your LinkedIn groups. As you know we are fully rebuilding Groups and reintegrating it into the main LinkedIn website and mobile apps. We are excited for you to experience the new version of Groups which will start rolling out to all members at the end of August. We've heard from many of you over the past year that boosting engagement and enabling vibrant discussions in your groups is important, so we've prioritized features that support this including:


Making it easier to access Groups right from the LinkedIn homepage and improving visibility of group conversations in the main LinkedIn feed Giving you the ability to manage your group on the go in the LinkedIn iOS and Android apps Helping you stay up-to-date on group activity through Notifications Enabling richer conversations with the ability to reply to comments, edit posts and comments, and post native video All of your groups will be migrated automatically and for the first time the full functionality of Groups will be available from the LinkedIn app and desktop experience. In the coming months you'll also see new and better ways to manage your communities on LinkedIn. In the meantime, we've streamlined some existing admin functionality that we want you to be aware of:


Moderation queues will be temporarily unavailable. We realize the importance of moderation tools and are working on rebuilding moderation functionality in the new version of Groups. This rebuilt and improved moderation queue will be available in the next few months. We are not planning to rebuild the auto-generated classifier queue. We encourage you to review any content in the queues and remove any members who continue to violate your group rules. Admin roles will be streamlined to just owners and managers. We heard feedback from many of you that current admin roles are confusing so we're simplifying to just owner and manager roles. Moderators will become regular members once this change takes effect. If you have moderators who you'd like to keep on as admins, please promote them to managers. Admin and auto-generated group emails (including digests, automated templates, and announcements) will be unavailable as we build better and more robust notification and communication channels. We have seen significant lift in engagement to Groups coming from notifications and believe that notifications will be an effective way for you to communicate with your members. There is no required action for this change but we wanted to clearly highlight it as we know many of you plan your email content in advance. We have many more updates coming and an engineering team dedicated to building admin functionality for Groups. We know your role as a group admin is integral to the success of your group, and we look forward to continuing to work with you as we build out the new experience. Thank you for your continued support in making groups on LinkedIn a trusted place to share knowledge and learn from other professionals. Visit the Help Center to learn more about the changes and stay tuned for more updates!


I'm not sure why people are kicking up such a fuss about this, LinkedIn are making it clear that these changes are mainly temporary, whilst they complete the implementation of a new Groups format. Let's hope new groups are something to be excited about it......I'm not holding my breath!


New Feature


Actually, it would be better described as an old feature that has been corrected!


This video post explains it;



LinkedIn Articles Formerly known as Published posts, long-form...

Episoder(478)

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454. Video Killed the LinkedIn Star

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453. How not to prune your connections!

453. How not to prune your connections!

Has your network grown out of control?Do you think it might be time to disconnect from a few?Does it make sense to do it and will it help you?What is the best way to go about it?In this episode I try ...

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452. The LinkedIn™️ TOFU Myth!

452. The LinkedIn™️ TOFU Myth!

This may be an unpopular opinion: using LinkedIn™️ as a 'funnel' to push followers/connections onto your site is not a great strategy!Also covered in this episode:New 'Open to volunteering' 55 million...

9 Nov 20241h 4min

451. Disappearing Connections!

451. Disappearing Connections!

This week, I discussed the mystery surrounding the disappearing connections and revealed that this is not the first time it has happened! Also, in this episode:Latest statistics from LinkedIn™️ Update...

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450. How To Fix The Services Marketplace!

450. How To Fix The Services Marketplace!

LinkedIn™️ say that 10 million users have a services page, a 48% increase year on year. But the vast majority of those profiles aren't really freelancers or even service providers!In addition, LinkedI...

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449. Genuine Connections, Lasting Impact

449. Genuine Connections, Lasting Impact

You can be great at posting content that engages an audience, you can have a highly impressive profile and you can be amazing at searching for the right contacts … you can be a LinkedIn™️ superuser!Bu...

12 Okt 20241h 8min

448. The new video feed criteria

448. The new video feed criteria

"It must be less than 60 secs""You don't want Likes""LinkedIn™️ favour advice/helpful videos""A headline is essential"There is lots of well meant advice out there about how to get your videos featured...

23 Sep 20241h

447. Overthinking Content

447. Overthinking Content

"I just don't have the time to post on LinkedIn™️. It's not that I undervalue the benefits, it just takes me far too long because I overthink it."This came from a delegate on a course I delivered rece...

7 Sep 202450min

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