LinkedIn Outreach

What are you doing with your connections?

Are you just engaging with their content and occasionally sending them a message or are you making the effort to talk with them face to face?

This week I talk with Kathryn Strachan, the MD and Founder of Copy House, a technology content marketing agency about how she has used a LinkedIn outreach strategy successfully on LinkedIn.

Mentioned in this episode:

This show was created by the original host of the show, Mark Williams.

Episoder(481)

I know you…..

I know you…..

Welcome to episode 154, it’s been a tricky week this week, I had planned an interview with an Italian LinkedIn trainer to tackle the important subject of multi-lingual profiles but due to a combinatio...

18 Mar 201738min

When is it @pproriate?

When is it @pproriate?

Welcome to episode 153, this week I discuss my thoughts on @ mentions in LinkedIn posts. There seems to be a growing trend out there and I’m not sure it’s all good.But first……Interesting Stuff I Saw T...

11 Mar 201737min

The Great U-Turn!

The Great U-Turn!

Welcome to episode 152, this week I’m going to cover the new Neptune design quite a bit as there have been quite a few developments.Firstly a big thank-you to Kurt Shaver, Darrel Griffin and the myste...

4 Mar 201751min

Online Communication And The Mirror Effect

Online Communication And The Mirror Effect

Welcome to episode 151 at the end of another traumatic week for LinkedIn and it’s new design!Following on from last weeks episode, I want to dig a bit deeper into what communication techniques work an...

25 Feb 201751min

When or What? What matters most for content?

When or What? What matters most for content?

Welcome to episode 150, that seems like a pretty good milestone to have reached but I think the main celebration will be at number 200!Something interesting I saw this weekWell there hasn’t been much ...

18 Feb 201739min

New Desktop Design Q&A

New Desktop Design Q&A

Welcome to episode 149, it seems that the roll-out has now reached about 75% if users so I thought it would make sense to get through some of the many questions I have been receiving.It’s funny for me...

11 Feb 201732min

LinkedIn?…CBA!  Engaging a younger generation

LinkedIn?…CBA! Engaging a younger generation

Welcome to episode 148, this week I interview a young chap called Jack Parsons who is the CEO of an exciting start-up called YourFeed.Jack and he team are about to launch a brand new website and socia...

4 Feb 201742min

Advanced Search Is Back! (Sort of)

Advanced Search Is Back! (Sort of)

Welcome to episode 147, this week, I had planned an interview but that didn’t happen so I thought I would talk about something that I know is very important to many of you…..advanced search in the new...

28 Jan 201736min

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