Antitrust and Google’s Adtech Alphabet Soup
Adspeak29 Apr 2025

Antitrust and Google’s Adtech Alphabet Soup

Google comfortably controls over 25% of the $303 billion ad market in the U.S. That will probably look very different in five year's time. This episode unpacks Google's adtech antitrust violations, explaining the tangled path that led us here and what it means for the industry, plus Google itself as it faces looming threats of a break up. Experts join us to make sense of the acronyms and intrigue behind digital advertising’s biggest shake-up yet. Let’s dive straight into Google’s adtech alphabet soup.

Hosted on Acast. See acast.com/privacy for more information.

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(70)

The Future of Auto Marketing: Building Brands Through Human Connection Today

The Future of Auto Marketing: Building Brands Through Human Connection Today

In this episode of Adspeak by ADWEEK, host Rebecca Stewart leads a live BrandWeek conversation with Matt Kerbel of Turo, Scott Baker of Porsche, and Doug Zarkin of Take 5 Oil Change on the future of a...

16 Jun 26min

Building Cultural Moments That Outlive the Product with Jermaine Dupri

Building Cultural Moments That Outlive the Product with Jermaine Dupri

In this episode of Adspeak by ADWEEK, host Jesse Kirshbaum, Chief Executive Officer of Nue Agency, sits down with Jermaine Dupri, Songwriter Hall of Famer, Grammy Award-winning producer, and founder o...

11 Jun 23min

The Experience Economy of Sports Marketing with Steve Koonin

The Experience Economy of Sports Marketing with Steve Koonin

In this episode of Adspeak by ADWEEK, host Rich Battista, Executive Chairman at ADWEEK, sits down with Steve Koonin, CEO of the Atlanta Hawks and State Farm Arena, to explore how marketing can transf...

9 Jun 19min

The Strategy Behind USA Today Co.'s Big Identity Shift with Kristin Roberts and Lark-Marie Anton

The Strategy Behind USA Today Co.'s Big Identity Shift with Kristin Roberts and Lark-Marie Anton

In this episode of Adspeak, host Mark Stenberg is joined by Lark-Marie Anton, Chief Communications and Brand Officer, and Kristin Roberts, President of Media at USA Today Co., to unpack the company's ...

4 Jun 17min

AI and Advertising: Protecting Creativity in an Automated World with Jim Cowsert and Kim Einan

AI and Advertising: Protecting Creativity in an Automated World with Jim Cowsert and Kim Einan

On this episode of Adspeak by ADWEEK, host Kim Einan sits down with Jim Cowsert to unpack how AI is transforming advertising without sacrificing creativity, trust, or brand identity. Jim explains how ...

2 Jun 21min

Wyclef Jean on Owning the Future of the Creator Economy

Wyclef Jean on Owning the Future of the Creator Economy

In this episode of Adspeak by ADWEEK, host Madeline Nelson sits down with Wyclef Jean and Jaeson Ma for a live conversation from BrandWeek about the future of the creator economy. The discussion explo...

28 Mai 29min

From Passion Project to Pantry Staple: Brooklyn Peltz Beckham

From Passion Project to Pantry Staple: Brooklyn Peltz Beckham

In this episode of Adspeak by ADWEEK, host Zoe Ruderman, Chief Content Officer at ADWEEK, sits down with Brooklyn Peltz Beckham to unpack the unconventional strategy behind building Cloud 23 into a cr...

26 Mai 17min

Beyond the Meat Stick: How Chomps Built a Brand with Emotional Bite

Beyond the Meat Stick: How Chomps Built a Brand with Emotional Bite

In this episode of Adspeak by ADWEEK, host Ryan Joe sits down with Stacey Hartnett, SVP of Brand and Marketing at Chomps, for a conversation recorded live at Brandweek. They explore the strategic jour...

21 Mai 21min

Populært innen Business og økonomi

stopp-verden
lydartikler-fra-aftenposten
dine-penger-pengeradet
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
rss-skravla-gar
rss-pa-konto
pengepodden-2
livet-pa-veien-med-jan-erik-larssen
finansredaksjonen
okonomiamatorene
utbytte
stormkast-med-valebrokk-stordalen
morgenkaffen-med-finansavisen
pengesnakk
rss-markedspuls-2
tid-er-penger-en-podcast-med-peter-warren
lederpodden
liberal-halvtime