🚘 “I own a Waymo” — Toyota’s self-driving deal. Domino’s pizza paradox. The Year-Round Horror Economy.
The Best One Yet1 Mai 2025

🚘 “I own a Waymo” — Toyota’s self-driving deal. Domino’s pizza paradox. The Year-Round Horror Economy.

Pizza explains the Trade War… Delivery pizza is tariff-proof, but frozen pizza is recession-proof.

Waymo just partnered with Toyota for personal self-driving cars… It’s the new robo-chauffeur.

Today is half-way to Halloween… but “horror” has become a year-round industry.

Plus, instead of “can 100 men beat 1 gorilla,” we’re asking “can 100 men out-earn 1 gorilla?”


$DPZ $YUM $GOOG


Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… the Starbucks Frappuccino 🥤


Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.


“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.



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Episodes drop weekly. It’s The Best Idea Yet.


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Episoder(1631)

🤑 “2nd house gets 3rd boat” — Goldman’s record bonuses. Amazon’s 1st Style Store. Big Tech’s favorite child.

🤑 “2nd house gets 3rd boat” — Goldman’s record bonuses. Amazon’s 1st Style Store. Big Tech’s favorite child.

You heard a lot about “The Great Resignation” in 2021 — But seeing Big Bank bonuses, we’re thinking “The Great Raise” could be next in 2022. Amazon is whipping up its 1st physical clothing store that ...

24 Jan 202220min

🍣 “Crypto’s sushi club” — InstaTikTok’s subscriptions. Peloton’s missing leg. NFT’s 1st restaurant.

🍣 “Crypto’s sushi club” — InstaTikTok’s subscriptions. Peloton’s missing leg. NFT’s 1st restaurant.

NFTs are digital, but a new restaurant is serving physical sushi based no digital assets (and you gotta know a guy). Peloton stock is now at an all-time low — it’s like the pandemic surge of bike sale...

21 Jan 202219min

🎉 “Chief Cheerleader Officer” — Airbnb’s nomad CEO. USPS’ free Covid test. 5G’s anticlimactic climax.

🎉 “Chief Cheerleader Officer” — Airbnb’s nomad CEO. USPS’ free Covid test. 5G’s anticlimactic climax.

Airbnb’s CEO is leaving his home to live in Airbnbs across the country… because CEOs are now Chief Cheerleading Officers. The US Postal Service just set up a website to send you 4 free Covid tests. It...

20 Jan 202220min

🥶 “Netflix Please Chill” — Netflix’s master plan. Call Of Duty’s $69B pwn. Tech’s wardrobe refresh.

🥶 “Netflix Please Chill” — Netflix’s master plan. Call Of Duty’s $69B pwn. Tech’s wardrobe refresh.

For the 7th time, Netflix is raising prices — We’re calling it a Party Tax. Last week was the biggest video game acquisition ever… until this week: Microsoft dropped $69B for Call of Duty icon Activis...

19 Jan 202217min

💄 “Lipstick by robots” — Oddity’s $1.5B makeup fairytale. Dawn’s dish soap minivation. Ford’s $100B family.

💄 “Lipstick by robots” — Oddity’s $1.5B makeup fairytale. Dawn’s dish soap minivation. Ford’s $100B family.

Il Makiage is the newest makeup unicorn, but it’s not a makeup company. Dawn’s dish soap is #1 in America again, and it’s all thanks to minnovations. And Ford’s stock jump means it’s worth $100B for t...

18 Jan 202218min

🧸 “10-year-old makes more than us” — Ryan’s World’s $250M game. Beyond Meat’s veganuary un-miracle. TPG’s public private IPO

🧸 “10-year-old makes more than us” — Ryan’s World’s $250M game. Beyond Meat’s veganuary un-miracle. TPG’s public private IPO

The 3-time highest-paid YouTube star of the year is… a 10-year-old running a toy media conglomerate. Beyond Meat just officially became the most rooted against stock on Wall Street. And the biggest IP...

14 Jan 202216min

🤩 “Keeping Up With The KardashaCoin” — Celebs’ crypto lawsuit. Harry’s $140M razor. The Great Sick Day.

🤩 “Keeping Up With The KardashaCoin” — Celebs’ crypto lawsuit. Harry’s $140M razor. The Great Sick Day.

Kim Kardashian is getting sued because 1 out of 5 Americans saw her Insta post on a CrapCoin. If ya noticed the store near you closed early, you can blame the biggest new problem in the economy: The G...

13 Jan 202216min

🐡 “Goldfish paired with Chardonnay” — Campbell Soup’s marketing blindspot. Turo’s car-share IPO. Back Market’s $6B used iPhones.

🐡 “Goldfish paired with Chardonnay” — Campbell Soup’s marketing blindspot. Turo’s car-share IPO. Back Market’s $6B used iPhones.

Campbell’s Soup’s top-performing snack is Goldfish, but they’ve been targeting the wrong customer for 30 years. Turo filed to IPO by zucking Airbnb’s biz and sticking it on a car like a bumper sticker...

12 Jan 202216min

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