🚘 “I own a Waymo” — Toyota’s self-driving deal. Domino’s pizza paradox. The Year-Round Horror Economy.

🚘 “I own a Waymo” — Toyota’s self-driving deal. Domino’s pizza paradox. The Year-Round Horror Economy.

Pizza explains the Trade War… Delivery pizza is tariff-proof, but frozen pizza is recession-proof.

Waymo just partnered with Toyota for personal self-driving cars… It’s the new robo-chauffeur.

Today is half-way to Halloween… but “horror” has become a year-round industry.

Plus, instead of “can 100 men beat 1 gorilla,” we’re asking “can 100 men out-earn 1 gorilla?”


$DPZ $YUM $GOOG


Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… the Starbucks Frappuccino 🥤


Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.


“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.



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Episodes drop weekly. It’s The Best Idea Yet.


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Episoder(1629)

🫠 “Promotion, Pay Raise, or Taco Tuesday?” — The secret to job satisfaction. Netflix’s NFL Christmas gift. Wayfair’s 1st megastore.

🫠 “Promotion, Pay Raise, or Taco Tuesday?” — The secret to job satisfaction. Netflix’s NFL Christmas gift. Wayfair’s 1st megastore.

Job satisfaction just hit a record high 62.7% in America, but it also revealed a strange paradox — More Americans prefer company culture than a promotion or pay raise.Netflix just gave itself the bigg...

17 Mai 202423min

❤️ “Elmo the Influencer”  — Sesame Street’s Instagram strategy. Uber’s new Costco run. Google is killing Google Search with AI.

❤️ “Elmo the Influencer” — Sesame Street’s Instagram strategy. Uber’s new Costco run. Google is killing Google Search with AI.

Elmo, Big Bird, and Mr. Snuffleupagus are trending on social media because of Sesame Street’s new strategy — Sometimes you’ve got to do things that don’t scale.Uber just launched its newest form of tr...

16 Mai 202423min

🩲 “Kim’s gravitational force” — Skims WNBA win. Made In China’s 100% tariff. Pizza Hut’s burger strategy.

🩲 “Kim’s gravitational force” — Skims WNBA win. Made In China’s 100% tariff. Pizza Hut’s burger strategy.

Kim Kardashian’s Skims just announced a WNBA partnership — Because Skims is competing where Victoria’s Secret and Spanx won’t play.Pizza Hut is launching its first… hamburger — But 30 years ago, McDon...

15 Mai 202423min

🏒🏀 “New York Sports, Inc.” — Madison Square Garden’s playoff stock pop. GameStop’s return of the kitty. OpenAI’s ease-of-use.

🏒🏀 “New York Sports, Inc.” — Madison Square Garden’s playoff stock pop. GameStop’s return of the kitty. OpenAI’s ease-of-use.

With the Knicks and Rangers deep in the playoffs for the first time in decades, MSG Sports stock is winning right now — But it suffers from the Diva Discount (we’re talking James Dolan).Sam Altman and...

14 Mai 202424min

🧊 “Buy a North Pole Condo” — 15k acres of Arctic real estate. Warby Parker’s perfection. Chevy Malibu’s extinction.

🧊 “Buy a North Pole Condo” — 15k acres of Arctic real estate. Warby Parker’s perfection. Chevy Malibu’s extinction.

The world’s most-northern piece of real estate just hit the market for $300M — We predict who will buy Svalbard, and what kind of wild polar park it will become.Warby Parker’s stock surged 18% last we...

13 Mai 202421min

🇨🇭 “Swiss Army Knifeless” — Victorinox’s blade pivot. Disney & HBO’s Stream Team. The $400 red pineapple.

🇨🇭 “Swiss Army Knifeless” — Victorinox’s blade pivot. Disney & HBO’s Stream Team. The $400 red pineapple.

Victorinox’s legendary Swiss Army Knife faces an existential challenge: knife bans — So it’s offering a knife-less swiss army knife that’s actually more like a steak knife.Disney and Warner Brothers D...

10 Mai 202422min

🧴 “Lather me in CeraVe” — Neutrogena’s skincare mistake. The NYT’s Wordle milestone. FTX’s perfect bankruptcy.

🧴 “Lather me in CeraVe” — Neutrogena’s skincare mistake. The NYT’s Wordle milestone. FTX’s perfect bankruptcy.

Neutrogena has lost its crown as the #1 dermatologist-recommended skincare… and #1 in sales — Because CeraVe did 3 things Neutrogena was too afraid to do.The New York Times just passed a wild mileston...

9 Mai 202422min

🫠 “I got charged a Flake Fee” — Cancellation fees’ surge. Uber & Instacart hookup. Netflix’s live comedy fest.

🫠 “I got charged a Flake Fee” — Cancellation fees’ surge. Uber & Instacart hookup. Netflix’s live comedy fest.

The new trend in fees? The Flake Fee — From restaurants to salons to spin classes, more Americans are getting charged for canceling last second.We’re in the middle of Netflix is a Joke, the 12 day com...

8 Mai 202423min

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