Connect On A Deeper Level —A.U.M.™ LIVE

Connect On A Deeper Level —A.U.M.™ LIVE

There are few things more disappointing than watching your clients ignore your advice. But what if you could dig underneath that “Oh, I changed my mind” and get to the root of what drives their financial decisions? On this episode of A.U.M.™ sponsored by the FPA, we’re talking about how to be the kind of advisor who clients really open up to, and how you can use that trust to provide financial strategies that reflect their core values and beliefs. Join us as we talk about the power of relational marketing and behavioral finance with Katie Braden of C&J Innovations.


Episoder(81)

How To Maximize The Impact Of PR (AND Gain More Earned Media) —A.U.M.™ LIVE

How To Maximize The Impact Of PR (AND Gain More Earned Media) —A.U.M.™ LIVE

Let's talk about how you can generate buzz, increase brand awareness, and secure valuable media coverage with the combined efforts of public relations & marketing. Join us for an insightful live strea...

6 Mai 202428min

How Advisors Can Legally Protect Themselves When Using AI —A.U.M.™ LIVE

How Advisors Can Legally Protect Themselves When Using AI —A.U.M.™ LIVE

Are you leaving yourself open to lawsuits by using Chat GPT and other AI platforms? Learn the processes you need to implement to legally protect yourself. In this A.U.M.™ episode brought to you by the...

29 Apr 202427min

Implementing Human-First Financial Guidance® —A.U.M.™ LIVE

Implementing Human-First Financial Guidance® —A.U.M.™ LIVE

Nobody wants to feel like a number or a formula. So what if your advisory services could become a catalyst for deeper connections instead of pigeonholing your client's needs into calculations? That’s ...

22 Apr 202429min

Lifestyle Marketing —A.U.M.™ LIVE

Lifestyle Marketing —A.U.M.™ LIVE

Why do your clients hire you? Is it for the service you provide or for the opportunity to live the life they want? In this A.U.M.™ episode brought to you by the FPA, Kalli talks with Kim Skermer about...

15 Apr 202434min

How Clients Interact With Financial Technology —A.U.M.™ LIVE

How Clients Interact With Financial Technology —A.U.M.™ LIVE

How important is your financial technology? Does it really make a difference to your clients? Should you be investing in additional apps and software? Find out in this informative A.U.M.™ episode brou...

8 Apr 202436min

Creating A Testimonial Process —A.U.M.™ LIVE

Creating A Testimonial Process —A.U.M.™ LIVE

As a financial advisor, sharing client testimonials is a little trickier than it is in other industries. How do you navigate SEC regulations while sharing those glowing reviews? And what’s the best wa...

1 Apr 202425min

Implementing Referral Methods into Your Marketing —A.U.M.™ LIVE

Implementing Referral Methods into Your Marketing —A.U.M.™ LIVE

Referrals remain one of the top growth strategies for many financial advisors. If you're wondering if you're missing out on referrals because you're focusing on other marketing strategies, then this e...

25 Mar 202432min

Talk To Clients How They Want With DiSC —A.U.M.™ LIVE

Talk To Clients How They Want With DiSC —A.U.M.™ LIVE

When you’re in the world of financial advising, knowing how to communicate intuitively can be the difference between hitting it off with your clients and closing shop. What if there was a tool to help...

11 Mar 202433min

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