Growing Your AUM Via Your Podcast —A.U.M.™ LIVE

Growing Your AUM Via Your Podcast —A.U.M.™ LIVE

There are multiple outlets for investing in your firm’s reach and client retention. So how do you know which is right for you? Jesse Cramer, our guest on this episode, lives by Ben Franklin’s words: “An investment in knowledge pays the best interest.” It turns out that an investment in sharing knowledge also has a pretty great ROI for your firm. As the creative force and financial planner behind The Best Interest, nominee for 2023’s “People’s Choice Podcast of the Year,” and a guest on shows like CNBC, the Wall Street Journal, the Motley Fool, Yahoo Finance, and more, you could say Jesse knows a thing or two about crafting a podcast that draws a crowd and gets them to stick around. If you’re not sure how podcasting can help grow your firm, pause your other plans and press play on this exciting episode of Ask Us Marketing, brought to you by the FPA.


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Episoder(94)

How Being "Unpolished" Became a Growth Engine — A.U.M.™ for Financial Advisors

How Being "Unpolished" Became a Growth Engine — A.U.M.™ for Financial Advisors

Brought to you by the Financial Planning Association (FPA)Does being "professional" mean you have to be boring? Aaron Buchner doesn't think so.As an advisor, Aaron has found that leaning into relatabi...

17 Aug 31min

People Connect With People — A.U.M.™ for Financial Advisors

People Connect With People — A.U.M.™ for Financial Advisors

Financial advice requires professionalism—but connection often comes from something more personal.Join Laura Garfield of Idea Decanter and Ari Baum, founder of Endurance Wealth Partners, for a convers...

11 Aug 33min

Finance to Real Life — A.U.M.™ for Financial Advisors

Finance to Real Life — A.U.M.™ for Financial Advisors

Financial content often struggles to connect with everyday audiences—but relatable stories can change that.Join Derek Pollard of Constellar Creative and Drew Boyer, CFP®, founder of Boyer Financial Gr...

4 Aug 29min

Turning LInkedIn Followers Into Fact Finders - A.U.M.™ for financial advisors

Turning LInkedIn Followers Into Fact Finders - A.U.M.™ for financial advisors

Join guest host Matt Halloran and Mando Sallavanti III of Freedom Path Wealth as they break down the conversational blueprint for turning social connections into paying clients.➡️ Why automated, gener...

27 Jul 27min

What Niching Down Looks Like Featuring Nick the Financial Cop - A.U.M.™ for Financial Advisors

What Niching Down Looks Like Featuring Nick the Financial Cop - A.U.M.™ for Financial Advisors

Join Kalli Fedusenko and Nick Daugherty of FinancialCop as they break down what it really takes to find, land, and deeply serve a specific niche market. The reality of choosing a hyper-specific audien...

30 Jun 31min

The Niche That Saved My Financial Firm - A.U.M.™ for Financial Advisors

The Niche That Saved My Financial Firm - A.U.M.™ for Financial Advisors

Choosing a niche can feel intimidating—but the right audience can transform your business.In this episode, Michael Labos, founder of GenX Wealth Partners, shares the story of how he rebuilt his practi...

18 Jun 28min

REPLAY: Bad Google Review? No Problem.

REPLAY: Bad Google Review? No Problem.

One negative review doesn’t have to ruin your reputation. Join Kalli Fedusenko, Advisor Marketing, Speaker and Whit Lanier of Amplify Reviews for a reputation-saving session on how to come back from b...

18 Mai 41min

REPLAY: The $12M Google Review Strategy Featuring Tim Goodwin

REPLAY: The $12M Google Review Strategy Featuring Tim Goodwin

Brought to you by the Financial Planning Association (FPA) What do prospects see when they Google “financial advisor near me”? If your profile doesn't immediately signal trust, you're handing business...

11 Mai 33min

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