From Agency to Training Company (How IMPACT Made The Shift) w/ Bob Ruffolo
Agency Builders7 Mai 2025

From Agency to Training Company (How IMPACT Made The Shift) w/ Bob Ruffolo

Send us Fan Mail In this episode, Logan Lyles interviews Bob Ruffolo, CEO of IMPACT, discussing the evolution of their business model from a traditional agency to a coaching and training company. They explore the importance of building a community around their services, the shift in buyer behavior, and the introduction of the new framework, Endless Customers, which emphasizes the need for businesses to adapt to changing market dynamics and consumer expectations. In this conversation, Bob Ruff...

Episoder(19)

The Big Goal-Setting Mistake Most Agencies Make

The Big Goal-Setting Mistake Most Agencies Make

Send us Fan Mail In this episode of the Agency Builders Podcast, host Logan Lyles is joined by co-hosts Cassie Shea, Jay Owen, and Tyler Pigott to discuss various aspects of running an agency. They ex...

19 Nov 202423min

The Framework That 10X'd This Small Agency w/ Cassie Shea

The Framework That 10X'd This Small Agency w/ Cassie Shea

Send us Fan Mail In this conversation, Logan Lyles and Cassie Shea discuss the importance of leveraging time, money, and energy for agency growth. They introduce the Resource Triangle framework, empha...

12 Nov 202442min

The No. 1 Agency Challenge (100+ Agencies Surveyed) w/ Tyler Pigott

The No. 1 Agency Challenge (100+ Agencies Surveyed) w/ Tyler Pigott

Send us Fan Mail In this conversation, Logan Lyles and Tyler Pigott discuss the significant challenges agencies face, particularly in client acquisition. They explore insights from a recent poll of ag...

5 Nov 202444min

Visionary or Integrator: Which Agency Leader Are You? w/ Jeff Tarran

Visionary or Integrator: Which Agency Leader Are You? w/ Jeff Tarran

Send us Fan Mail In this episode, Logan Lyles speaks with Jeff Tarran, COO of Gundir, about the critical distinction between visionary and integrator roles in agency leadership. Jeff shares his journe...

29 Okt 202441min

To Niche or Not to Niche? w/ David Brecount

To Niche or Not to Niche? w/ David Brecount

Send us Fan Mail In this episode of the Agency Builders podcast, Logan Lyles and David Brecount discuss the ongoing debate of whether agencies should niche down or maintain a broader focus. David shar...

29 Okt 202444min

How (& When) to Leverage Success-Based Billing w/ Olufemi Palmer

How (& When) to Leverage Success-Based Billing w/ Olufemi Palmer

Send us Fan Mail In this episode, Logan Lyles speaks with Olafemi Palmer about the concept of success-based billing and its implications for agency growth and client acquisition. They explore the diff...

29 Okt 202437min

Is SaaS a Cheat Code for Your Agency? w/ Sahil Patel

Is SaaS a Cheat Code for Your Agency? w/ Sahil Patel

Send us Fan Mail In this episode, Logan Lyles interviews Sahil Patel, CEO of Spiralize, discussing the transformative potential of tech-enabled services for agencies. They explore Sahil's unique journ...

29 Okt 202440min

3 Small Changes to Close More Deals w/ Joe Ardeeser

3 Small Changes to Close More Deals w/ Joe Ardeeser

Send us Fan Mail In this conversation, Logan Lyles and Joe Ardiser discuss the challenges agency owners face in the proposal process and share actionable strategies to improve it. Joe, a former agency...

29 Okt 202435min

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