Prof G on Marketing: Should Your Brand Take a Stand?

Prof G on Marketing: Should Your Brand Take a Stand?

Welcome to the second episode of our special series, Prof G on Marketing, where we answer questions from business leaders about the biggest marketing challenges and opportunities companies face today. In today’s episode, Scott answers your questions about whether brands should get political, how to pivot when industry assumptions no longer hold, and why marketers must adapt to a world where trust is shifting from institutions to individuals. Want to be featured in a future episode? Send a voice recording to officehours@profgmedia.com, or drop your question in the r/ScottGalloway subreddit. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Episoder(1035)

Prof G Markets: Twitter’s Rebrand to X, Mattel’s IP Playbook, and What’s Next for Snap

Prof G Markets: Twitter’s Rebrand to X, Mattel’s IP Playbook, and What’s Next for Snap

This week on Prof G Markets, Scott shares his thoughts on Twitter rebranding as “X,” and takes us through some of the best and worst branding moves in corporate history. He then takes a look at Mattel...

31 Jul 202335min

No Mercy / No Malice: Frenemies

No Mercy / No Malice: Frenemies

As read by George Hahn. https://www.profgalloway.com/frenemies/ Learn more about your ad choices. Visit podcastchoices.com/adchoices

29 Jul 202316min

Private Equity’s Impact on the Economy — with Gretchen Morgenson

Private Equity’s Impact on the Economy — with Gretchen Morgenson

Gretchen Morgenson, the senior financial reporter for the NBC News Investigative Unit, and the co-author of These Are the Plunderers: How Private Equity Runs—and Wrecks America, joins Scott to discuss...

27 Jul 20231h

Office Hours: Apple’s Investment in Healthcare, Should I Send My Child to Private School? and How to Introduce Social Media to Your Children

Office Hours: Apple’s Investment in Healthcare, Should I Send My Child to Private School? and How to Introduce Social Media to Your Children

Scott gives his thoughts on Apple’s investment in the healthcare space and whether it will be Apple’s greatest contribution to mankind. He then offers advice to a listener seeking guidance on whether ...

26 Jul 202322min

Prof G Markets: Carvana and Corporate Governance, Hollywood vs. Microsoft, and Oddity’s IPO

Prof G Markets: Carvana and Corporate Governance, Hollywood vs. Microsoft, and Oddity’s IPO

This week on Prof G Markets, Scott shares his thoughts on Carvana’s questionable governance in light of its recent debt restructuring. He then explains why Hollywood writers and actors should be picke...

24 Jul 202341min

No Mercy / No Malice:  Boys to Men

No Mercy / No Malice: Boys to Men

As read by George Hahn. https://www.profgalloway.com/boys-to-men/ Learn more about your ad choices. Visit podcastchoices.com/adchoices

22 Jul 202320min

Media Tumult, Masculinity, Failure, and Fatherhood — with Jake Tapper

Media Tumult, Masculinity, Failure, and Fatherhood — with Jake Tapper

Jake Tapper, CNN’s chief Washington correspondent and host of the weekday television news show “The Lead,” joins Scott to discuss his latest book, “All The Demons Are Here,” along with his thoughts on...

20 Jul 202354min

Office Hours: Why Cars are the Next Battleground for Attention, Advice to a Young Real Estate Investor, and Balancing Fun with Frugality in Your 20s

Office Hours: Why Cars are the Next Battleground for Attention, Advice to a Young Real Estate Investor, and Balancing Fun with Frugality in Your 20s

Scott gives his thoughts on the auto industry’s approach to in-vehicle infotainment and describes it as “the next battleground” in an attention economy. He then gives advice on investing in real estat...

19 Jul 202319min

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