Growing a Brewery in a Shrinking Market

Growing a Brewery in a Shrinking Market

Our market is shrinking and a lot of both smaller and larger breweries are going under (much to everyone’s chagrin). While the craft beer market MAY be shrinking, it will never go away and, like a lot of other niche products, will always ebb and flow. We’ve done a lot to, are actively doing, and have solid plans to be growing our on premises business as well as distribution with little to no resources by focusing on what our industry does right, minimizing what our industry as a whole does not the best job at, and side-stepping the “rtd’s” that are eating craft beer’s lunch! We don’t want the small, neighborhood brewery to go away in a downward market, and we want to share our success and best practices!


Brian, with his business partner and childhood best friend Mike Rushford, opened Rushford & Sons Brewhouse in December 2020; right during the height of covid. Brian and Mike put together the business with scotch tape and bubblegum and got it off the ground during a difficult time. Despite the shrinking market, Rushford & Sons is growing it’s distribution network in Central Massachusetts as well as opening a second taproom location while hosting “beer fest” events to grow the local craft beer scene as a whole.


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Episoder(470)

The Road to 100 - Helping Women of Color Connect and Gain Access to the Beer Industry

The Road to 100 - Helping Women of Color Connect and Gain Access to the Beer Industry

The focus of this conversation is on Eugenia Brown's "The Road to 100" initiative, on our guests' experiences, and how we can diversify and make the Craft Beer community more inclusive. This conversat...

1 Des 20201h 3min

Rapid Product Development (How To Make Consistent Beers that Keep Consumers Engaged)

Rapid Product Development (How To Make Consistent Beers that Keep Consumers Engaged)

The focus of this conversation is on how to continually put out high quality products while keeping both your staff and guests excited. This conversations features: William 'Kyle' Smith - Gorman & Sm...

27 Nov 20201h 5min

Preparing for Winter

Preparing for Winter

The focus of this conversation is on preparing for colder weather. This conversation features: David Ringler - Cedar Springs Brewing Company Julie Rhodes - Not Your Hobby Marketing Solutions Marin ...

27 Nov 20201h 10min

Running a Brewery While Balancing a Second Job #2

Running a Brewery While Balancing a Second Job #2

The focus of this conversation is on running a brewery while also balancing a second job. This conversation features: Alison Wisneski - Lady Justice Brewing Company Betsy Lay - Lady Justice Brewing...

27 Nov 20201h 22min

Running a Brewery While Balancing a Second Job #1

Running a Brewery While Balancing a Second Job #1

The focus of this conversation is on running a brewery while also balancing a second job. This conversation features: Jan Chwiedosiuk - Jersey Cyclone Brewing Company Jason Havens - Rusty Nickel Br...

27 Nov 20201h 7min

The State of Distribution

The State of Distribution

The focus of this conversation is on discussing the current state of distribution. This conversation features: Aaron Gore - Fresh Pitch Consulting Edwin Carino - AmeriCraftBier John Kelley - Craftp...

27 Nov 20201h 17min

Women in Craft Beer

Women in Craft Beer

The focus of this conversation is on discussing our guests' experiences in the industry and how we can make Craft Beer more welcoming to women. This conversation features: Carli Smith - Pink Boots So...

27 Nov 20201h 2min

25 Years in Craft Beer

25 Years in Craft Beer

The focus of this conversation is on celebrating and discussing our guests' 25 years in the industry. This conversation features: Brad Ring - Brew Your Own Magazine Chris White - White Labs Dave Th...

27 Nov 20201h 11min

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