The future of your corporate reputation, a PRWeek podcast sponsored by Allison Worldwide
The PR Week12 Jun 2025

The future of your corporate reputation, a PRWeek podcast sponsored by Allison Worldwide

“You build a brand. You earn a reputation.” Just one of a myriad pearls of wisdom Ray Day, executive chair at Allison Worldwide and vice chair at Stagwell Group, shared with PRWeek’s Gideon Fidelzeid during this podcast. Reputation has always been among every company’s most important assets and every brand communicator’s most vital responsibilities. The associated challenges, though, have never been more daunting due to the unprecedented amount of uncertainty we all face today — societally, economically and otherwise. How do you combat that as a communicator? By being data-led, digital-first and future-focused. By being comfortable with the noise. By mastering the admittedly difficult balancing act of appealing to stakeholders on both sides of the political aisle. And by understanding and respecting the emotions of your key audiences. The intelligence you need to do all this is there for you — including in two pieces of recent research and a plethora of inspiring examples that are referenced throughout this conversation.

PRWeek.com

Theme music provided by TRIPLE SCOOP MUSIC

Jaymes - First One

Follow us: @PRWeekUS

Receive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek


Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Episoder(359)

Building the home sector’s future, a podcast sponsored by G&S Business Communications

Building the home sector’s future, a podcast sponsored by G&S Business Communications

Every industry was impacted notably by COVID-19, including the home and building sector. While myriad challenges were presented to all entities in the space, many opportunities arose, as well. In eith...

13 Okt 202128min

The PR Week 10.7.2021: Audrey Ponzio, APC Collective

The PR Week 10.7.2021: Audrey Ponzio, APC Collective

Podcast topics:2:49 - Ponzio talks about her career path from Edelman to the origins of APC Collective, activating authentic DE&I initiatives, working through 2020’s civil rights protests and COVID-19...

7 Okt 202142min

Bringing harmony to purpose efforts, a podcast sponsored by Porter Novelli

Bringing harmony to purpose efforts, a podcast sponsored by Porter Novelli

For every brand in every sector, a commitment to purpose is reaching table-stakes level in terms of being a necessity for success. Of course, this manifests itself differently depending on the type of...

7 Okt 202130min

The PR Week: 9:30:2021: Rochelle Ford, Elon University's School of Communication

The PR Week: 9:30:2021: Rochelle Ford, Elon University's School of Communication

Podcast topics:1:57: Ford talks about how companies and organizations can go beyond just words on DEI initiatives, the legacy of Black public relations pioneer and social justice advocate Ofield Dukes...

30 Sep 202136min

The PR Week: 9.24.2021: Aerial Ellis, PRSA Foundation

The PR Week: 9.24.2021: Aerial Ellis, PRSA Foundation

Podcast topics:0:54 - Ellis talks about her work at foundation with Prosek Partners, how to attract students and retain them, diversifying the PR industry and more.   27:22 - Omnicom Group has won Mer...

24 Sep 202137min

The PR Week: 9.17.2021: Mike Valdes-Fauli, Pinta

The PR Week: 9.17.2021: Mike Valdes-Fauli, Pinta

Podcast topics:2:57 - Valdes-Fauli talks about his Hispanic-American-focused agency, Pinta, the intricacies of targeting the very diverse Hispanic-American market, the pros and cons of remaining an in...

17 Sep 202140min

The PR Week: 9.8.2021: Josh Cherwin, National September 11 Memorial & Museum

The PR Week: 9.8.2021: Josh Cherwin, National September 11 Memorial & Museum

Podcast topics:1:01 - Cherwin talks about the mission of the 9/11 Memorial & Museum, how the organization prepared for the 20th anniversary, working with singer John Legend on communication to a gener...

8 Sep 202139min

The PR Week: 9.2.2021: Barry Baum, Milwaukee Bucks

The PR Week: 9.2.2021: Barry Baum, Milwaukee Bucks

Podcast topics:1:51- Baum talks about the Milwaukee Bucks’ championship and how the Bucks’ communications team handled media coverage and access, Baum’s own career path in sports communications, growi...

2 Sep 202143min

Populært innen Politikk og nyheter

giver-og-gjengen-vg
aftenpodden
aftenpodden-usa
forklart
i-retten
stopp-verden
popradet
fotballpodden-2
det-store-bildet
rss-gukild-johaug
dine-penger-pengeradet
lydartikler-fra-aftenposten
rss-ness
nokon-ma-ga
hanna-de-heldige
aftenbla-bla
e24-podden
rss-dannet-uten-piano
frokostshowet-pa-p5
rss-penger-polser-og-politikk