#77 Building Partner Operations from Scratch – with Hassan Irshad, CEO of RevInfinity
RevOps Lab21 Apr 2025

#77 Building Partner Operations from Scratch – with Hassan Irshad, CEO of RevInfinity

Hassan Irshad, Founder & CEO of RevInfinity and longtime RevOps leader, joins the podcast to shed light on one of the most overlooked pillars in revenue operations: Partner Ops. From building channel ecosystems from scratch to enabling partners and tracking ROI, Hassan walks us through the operational frameworks and tooling that power modern partner programs—and explains why it’s time for RevOps teams to stop ignoring this high-impact lever.


We cover:

  • What Partner Operations is and why it's a strategic RevOps pillar

  • How partnerships accelerate deals, increase ACV, and improve win rates

  • Common partnership models (referrals, integrations, strategic alliances)

  • How to measure partner-influenced vs. partner-sourced pipeline

  • Tools of the trade: PRMs, Salesforce integrations, and Crossbeam

  • Avoiding channel conflict and designing fair compensation structures

  • The 3 tips every RevOps team should know before launching a partner motion

Hassan Irshad on LinkedIn: https://www.linkedin.com/in/hassan-irshad-5b0a6840/

Free RevOps resources: https://www.getweflow.com/revops

Janis on LinkedIn: https://www.linkedin.com/in/janiszech

Phillip on LinkedIn: https://www.linkedin.com/in/philippstelzer


Chapters:

(00:00:00) Introduction

(00:02:21) What is Partner Ops and Why It Matters

(00:05:39) The Shift in Buyer Behavior & the Role of Ecosystems

(00:07:46) Case Study: Building Partner Ops at Fundraise Up

(00:10:37) When to Start Thinking About Partner Ops

(00:13:53) Partner Models Explained: Referral, Channel, Integration, Strategic

(00:18:42) How to Track Attribution, Compensation, and ROI

(00:22:20) Partner Enablement and the Role of PRMs

(00:25:08) Common Challenges: Alignment, Visibility, Data Chaos

(00:32:00) Designing Incentives & Avoiding Channel Conflict

(00:36:00) Top 3 Tips for Getting Started in Partner Ops
(00:39:00) Book Recommendation: Ecosystem-Led Growth by Bob Moore

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(119)

#38 Running RevOps like a product team - Paul Kallenberger, Head of Revenue Operations, HeyJobs

#38 Running RevOps like a product team - Paul Kallenberger, Head of Revenue Operations, HeyJobs

To make your summer more enjoyable, we're re-sharing some of our best episodes. New episodes will be back in late July. Enjoy! In this episode, Paul shows us how he runs a 25-people RevOps team at He...

16 Jul 202438min

#37 Building a RevOps org in a high-growth SaaS company - Stefan Mersch, Head of Revenue Operations & Strategy, Sastrify

#37 Building a RevOps org in a high-growth SaaS company - Stefan Mersch, Head of Revenue Operations & Strategy, Sastrify

To make your summer more enjoyable, we're re-sharing some of our best episodes. New episodes will be back in late July. Enjoy! Stefan Mersch shares his journey of building out RevOps from scratch at ...

9 Jul 202438min

#36 Customer Success Ops - Marcus Bening, RevOps at Bening Consulting

#36 Customer Success Ops - Marcus Bening, RevOps at Bening Consulting

To make your summer more enjoyable, we're re-sharing some of our best episodes. New episodes will be back in late July. Enjoy! In today's episode, you’ll learn everything you need to know about Custo...

2 Jul 202441min

#35 Comp planning for high-performing revenue teams - Ryan Milligan, VP of Sales & Revenue Operations, QuotaPath

#35 Comp planning for high-performing revenue teams - Ryan Milligan, VP of Sales & Revenue Operations, QuotaPath

Ryan Milligan, VP of Sales and Revenue Operations at Quotapath, shares his unique career journey and provides deep insights into compensation plan designs that help high-performing revenue teams hit t...

25 Jun 202434min

#34 Managing RevOps after raising €100M in Series C - Alfonso Comino, VP Revenue Operations at FINN

#34 Managing RevOps after raising €100M in Series C - Alfonso Comino, VP Revenue Operations at FINN

Alfonso Comino, VP of Revenue Operations at Finn, shares his journey from the hotel industry to technology and delves into the complexities of managing different go-to-market motions at Finn. We cover...

18 Jun 202441min

#33 Comp planning for consumption-based billing models, with VP of Ops at Rescale, Gabe Rothman

#33 Comp planning for consumption-based billing models, with VP of Ops at Rescale, Gabe Rothman

Today’s episode with Gabe Rothman dives into the complexities of compensation planning for high-touch sales models. Gabe is the Vice President of Operations at Rescale and brings extensive experience ...

11 Jun 202444min

#32 Creating a modern revenue factory - Jacco van der Kooij, Founder of Winning by Design

#32 Creating a modern revenue factory - Jacco van der Kooij, Founder of Winning by Design

Jacco is the founder of Winning By Design and best-selling author of Revenue Architecture. In this episode, he shares his deep knowledge of revenue models with us. We cover:  Six essential models to...

4 Jun 202439min

#31 How to forecast with high accuracy - Jeff Ignacio, Head of GTM Operations & Growth at Regrow Ag

#31 How to forecast with high accuracy - Jeff Ignacio, Head of GTM Operations & Growth at Regrow Ag

Today’s episode with Jeff Ignacio is all about forecasting.  Jeff wrote three articles encompassing 17 questions about forecasting — and we walk you through all the key learnings. We cover:  What an...

28 Mai 202434min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
lydartikler-fra-aftenposten
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
rss-skravla-gar
rss-pa-konto
pengepodden-2
pengesnakk
utbytte
livet-pa-veien-med-jan-erik-larssen
stormkast-med-valebrokk-stordalen
morgenkaffen-med-finansavisen
tid-er-penger-en-podcast-med-peter-warren
rss-sunn-okonomi
finansredaksjonen
lederpodden
okonomiamatorene
rss-markedspuls-2