Selling to Bacon Shops

Selling to Bacon Shops

In this episode, Jon and Justin discuss different strategies for payment processing sales agents to find success and build their business. In this episode, they discuss:

  • The importance of dedicating significant time to cold outreach and lead generation early on
  • Becoming known as the local expert in your community through chamber memberships, Facebook groups, etc.
  • Leveraging personal hobbies and interests to connect authentically with related merchants
  • Targeting small rural towns that larger competitors may overlook
  • Utilizing social media to build familiarity and likability even before making in-person sales calls
  • The limitations of trying to sell entirely over the phone without establishing genuine relationships

Episoder(33)

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Beat it Til' It's Dead (with Brad Withrow)

Brad Withrow has worn many hats, but he only found the perfect fit when he discovered payment processing—through an ad on Craigslist. He didn't know it, but that ad would change his life. Now, Brad le...

28 Jan 23min

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With 24 years of sales under her belt, Agent Connie Lewis still feels like she's only beginning. She's been through it all to keep a roof over her family: waitressing, cleaning, manufacturing—but she ...

14 Jan 26min

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It Started with a Paper Route (with Richard Brown)

In a way, Richard Brown has been training to be a sales Agent since he was a kid. His job selling newspapers in adolescence set the tone for the rest of his career: service, consistency, and persevera...

31 Des 202521min

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The Art of Opening Doors (with Brandon Springer)

When he was a full-time employee, Brandon Springer barely made it to his son's birth. Years of long hours and being told what to do pushed him to fight for the freedom he craved—and he finally found t...

17 Des 202524min

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