#472 - Why You’re Losing Deals by Not Picking Up the Phone | Michelle Cecil

#472 - Why You’re Losing Deals by Not Picking Up the Phone | Michelle Cecil

Getting your buyer live on the phone isn’t old school—it’s elite. In this episode, Michelle Cecil, two-time President’s Club winner at Procore, shares how dialing instead of emailing builds trust, collapses timelines, and puts you back in control of your deals. Her approach proves that the phone isn’t dead—it’s your most underused weapon. 🎙 ACTIONABLE TAKEAWAYS: Don’t negotiate over email — Use a “carrot on a stick” to earn a callback, then close the gap in live conversation where nuance and urgency can thrive. Own the reference process — Prep your prospect and your customer, set the agenda, and run the call. You are the producer—don’t outsource the close. Call before big demos — Reach out to every stakeholder with a simple message: “I want this meeting to be worth your time.” You’ll get more replies than you think. JUST DO THIS: Pick one deal in your pipeline. Find a reason to call your champion today—and do it. MICHELLE’S PATH TO PRESIDENT’S CLUB: Commercial AE: 2X President’s Club winner with 11 consecutive fully ramped quarters at or above quota from day one as an AE. AE to Commercial Manager: Promoted 5 times internally from SDR to Enterprise AE to Manager demonstrating consistent growth, adaptability, and long-term impact. Commercial AE: In 8+ years, missed only 2 quarterly numbers RESOURCES DISCUSSED: Join our weekly newsletter Things you can steal Save $50 on any 30MPC course with code “PODCAST” Free Sales Templates, Scripts and Guides JOB LISTINGS Account Executive (Sponsorships) Account Executive (Courses) Content Strategist

Episoder(590)

#486 - 8 BRUTAL Discovery Lessons That Will SAVE Your Next Deal

#486 - 8 BRUTAL Discovery Lessons That Will SAVE Your Next Deal

📧 Cold Email Course: http://bit.ly/44K6jy3 ☎️ Cold Call Course: https://bit.ly/4jqQ4w2 🔮 Discovery Course: https://bit.ly/4cQYaM8 🛠️ Free Toolkits: http://bit.ly/4nZwvO5 Armand and Nick share...

30 Jul 202539min

a message from armand

a message from armand

Hey folks, we’re shaking things up in here :) Tuesdays will now alternate between sales rep interviews and sales leadership interviews. Thursdays is where it gets fun. We’re dropping tactical, YouTub...

28 Jul 20255min

#485 - How to Write Cold Emails That Get Replies | Cold Email Problem + Value Framework

#485 - How to Write Cold Emails That Get Replies | Cold Email Problem + Value Framework

Huge Announcement 👉 Our next course is here: The Reply Method for Double Digit Replies Learn more + get free toolkits here: https://www.30mpc.com/course/cold-email-course What you need to know: A ...

25 Jul 202510min

#484 - Your Reps Fail at Cold Email Because YOU Don’t Teach THIS | Leadership Special

#484 - Your Reps Fail at Cold Email Because YOU Don’t Teach THIS | Leadership Special

Huge Announcement 👉 Our next course is here: The Reply Method for Double Digit Replies Learn more + get free toolkits here: https://www.30mpc.com/course/cold-email-course What you need to know:...

24 Jul 202532min

#483 - 20+ Cold Email Templates That Actually Get Meetings | Objections, Follow-Ups, Re-Engagement

#483 - 20+ Cold Email Templates That Actually Get Meetings | Objections, Follow-Ups, Re-Engagement

Huge Announcement 👉 Our next course is here: The Reply Method for Double Digit Replies Learn more + get free toolkits here: https://www.30mpc.com/course/cold-email-course What you need to know: A ...

23 Jul 202511min

#482 - We Analyzed 85 Million Cold Emails: This is How You GUARANTEE Replies | Sell Playbook

#482 - We Analyzed 85 Million Cold Emails: This is How You GUARANTEE Replies | Sell Playbook

Huge Announcement 👉 Our next course is here: The Reply Method for Double Digit Replies Learn more + get free toolkits here: https://www.30mpc.com/course/cold-email-course What you need to know:...

22 Jul 202544min

#481 - Cold Email Strategy That Books 8x More Meetings (Even in 2025): The Reply Method

#481 - Cold Email Strategy That Books 8x More Meetings (Even in 2025): The Reply Method

Cold email used to be a reliable way to fill your pipeline. But today? You send 1,000 emails and get 2 replies—if you’re lucky. So does cold email still work? The harsh truth is that top reps are st...

21 Jul 20258min

#480 - How Top Sales Leaders OWN Negotiations Without Owning the Deal | Maryana Kessel

#480 - How Top Sales Leaders OWN Negotiations Without Owning the Deal | Maryana Kessel

4 Steps To Run A Pipeline Review (That Doesn't Suck) Connect With Maryana on LinkedIn Maryana Kessel shares a masterclass on how elite sales leaders drive revenue by staying deal-close, asking har...

17 Jul 202537min

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