Prodigy Partners With the NHL | Discmania x Grateful Dead | Discraft x Star Wars | Licensing Deals

Prodigy Partners With the NHL | Discmania x Grateful Dead | Discraft x Star Wars | Licensing Deals

Prodigy has announced a multi-year licensing agreement with the National Hockey League to become the first disc golf partner of the NHL. Prodigy will produce and market an exclusive range of licensed products featuring the NHL Shield and all 32 team marks in Canada and the United States. We took this opportunity to look at other brand licensing deals in disc golf and describe how these deals are structured. What do you think the next disc golf brand licensing partnership will be?


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At DiscGolf.Law, our team understands disc golf culture. We’re fans and players. We also have over 20 years of experience negotiating and closing business transactions, protecting our clients’ valuable intellectual property, and increasing the value of our clients’ businesses. We help our clients navigate the unfamiliar, intimidating, and sometimes dangerous territories of contract negotiation, brand protection and enforcement, deal structure, and even partnerships, mergers, and acquisitions.


Whether you’re a current or aspiring professional disc golfer, or a disc golf related company, we are here to help. We offer a complimentary 30-minute consultation for anyone with a PDGA number, so there will be no cost to find out whether our team is a good fit to guide you to the next step in your growth journey.

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Episoder(13)

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Natalie Ryan Drops All Lawsuits | The PDGA & DGPT Reverse Transgender Policy

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