[184] The MSP’s Guide to LinkedIn Growth: Expert Tips from John Espirian

[184] The MSP’s Guide to LinkedIn Growth: Expert Tips from John Espirian

In this interview, Richard Tubb speaks to John Espirian, a technical copywriter for many years. Having seen success on LinkedIn, he now works exclusively as a LinkedIn consultant.

He has a private community to help people get their businesses seen online, and is the co-founder and co-host of Uplift Live, a LinkedIn-focused annual conference.

Richard asks John about AI-generated posts and responses on LinkedIn and how to find a happy medium. They discuss using company pages, Sales Navigator and the premium version of the platform.

John shares a ton of helpful advice on how to be relentlessly helpful and create content your audience will value, how to use LinkedIn to grow your business and what you should do if you feel like you’re being left behind.

Richard asks John about some dos and don’ts when using the platform, including third-party tools, sending DMs and connection requests, the benefits of getting recommendations and how to use LinkedIn Ads.

John explains what’s working well on LinkedIn right now and how to stand out. He shares some quick wins to improve your personal profile and why consistency is the key to success.

Mentioned in This Episode


Episoder(200)

[165] The 20-Year Overnight MSP Success Story You Need To Hear

[165] The 20-Year Overnight MSP Success Story You Need To Hear

In this interview, Richard Tubb speaks to Daniel Shone and Chris Gorman of Apex Computing: Daniel is the Managing Director and Chris is the CEO. Based in the North West, they support their clients wit...

29 Sep 202457min

[164] Top Lessons from 25 Years Building a Successful MSP

[164] Top Lessons from 25 Years Building a Successful MSP

In this episode, Richard Tubb speaks to David Brereton. David founded Myson Pages 25 years ago, while most of his peers were operating on a break/fix model. Today, he has 15 employees and supports SME...

22 Sep 20241h 13min

[Travelogue] UptimeLIVE 2024: Business Growth for MSPs

[Travelogue] UptimeLIVE 2024: Business Growth for MSPs

Time for another Team Tubb Travelogue! This time, Gudrun Lauret catches up with Richard Tubb and Lenka Koppova, who are in London for UptimeLIVE.Grab a cup of your favourite tea or coffee, relax and j...

18 Sep 202413min

[163] Why Modern MSPs Need to be at Uptime Live

[163] Why Modern MSPs Need to be at Uptime Live

In this interview, Richard Tubb speaks to Jason Kemsley and Bradley Munday, the co-founders of Uptime, a white-label, outsourced solution provider. They offer helpdesk, NOC, SOC and project support. T...

15 Sep 202453min

[162] How to Make Accurate Billing a Superpower for Your MSP Business

[162] How to Make Accurate Billing a Superpower for Your MSP Business

In this interview, Richard speaks to Ben Rogers, a Sales Manager at Cloud Billing. Cloud Billing offers a solution that helps MSPs to automate their billing processes quickly, accurately, and comprehe...

8 Sep 202443min

[161] Why CompTIA are the MSP Industry's Best-Kept Secret

[161] Why CompTIA are the MSP Industry's Best-Kept Secret

In this episode, Richard speaks to MJ Shoer, the Chief Community Officer at CompTIA. After studying for a degree in computer science, he worked in sales for startup software and hardware companies. He...

25 Aug 20241h 26min

[160] How to Harness Personal Power, Energetics, and Mindset for MSP Success

[160] How to Harness Personal Power, Energetics, and Mindset for MSP Success

In this interview, Richard speaks to Fiona Challis. She’s been in the IT industry for over 25 years, firstly in corporate and then running a sales training company. Now, she’s passionate about mindset...

21 Jul 202447min

[Bonusode] How Kaseya is Revolutionising Their Offers to Better Support MSP Partners

[Bonusode] How Kaseya is Revolutionising Their Offers to Better Support MSP Partners

In this episode, Richard Tubb talks to Dermot McCann. He’s the Executive Vice President and General Manager for Kaseya EMEA, having previously worked as General Manager for APAC in Australia.He tell...

17 Jul 202425min

Populært innen Business og økonomi

stopp-verden
lydartikler-fra-aftenposten
dine-penger-pengeradet
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
pengepodden-2
livet-pa-veien-med-jan-erik-larssen
pengesnakk
finansredaksjonen
utbytte
morgenkaffen-med-finansavisen
rss-politisk-preik
lederpodden
liberal-halvtime
rss-pa-konto
tid-er-penger-en-podcast-med-peter-warren
stormkast-med-valebrokk-stordalen
rss-sunn-okonomi
rss-markedspuls-2