2. Turning 1k into 73K through Thought Leadership

2. Turning 1k into 73K through Thought Leadership

What if I told you that 73K did NOT come from a perfectly curated sales pitch? Instead, I turned a 1k speaking event into 73K in client acquisition.

In one single speaking engagement, I landed 6 clients. Don’t worry, this isn’t another Instagram graphic that only gives you the win and doesn’t break it down. In today’s episode, I’m laying out the who, what, where, when and why behind one of the most exciting and fulfilling moments in my career.

I share this story because these results are accessible to all of you. My clients have hit multiple 5 figure months and booked out because of what you'll learn on this episode.

Whether you’re an entrepreneur wanting to expand your brand beyond your offers or you’re climbing the corporate ladder, you can harness thought leadership to differentiate yourself and create demand for your expertise.

Personally, I’m ready for more women of color to unleash the power of their unique perspective and make insane money in the process.

In this episode, I cover:

  • Why thought leadership is so important in any industry
  • The story of how I turned a 1k speaking engagement into a 73K opportunity
  • Focusing on one perspective shift you want your audience to go through
  • Identifying the unmet needs in your community
  • Telling Sellable Stories

Connect with Me:


Join the waitlist for Reclamation Mastermind HERE!

Episoder(96)

57: The Pressure to Keep Winning: My Raw Take on Navigating Depression & ADHD Burnout after Rapid Growth

57: The Pressure to Keep Winning: My Raw Take on Navigating Depression & ADHD Burnout after Rapid Growth

This is the most personal and unfiltered episode I’ve ever recorded. No notes. No outline. Just me, sharing the truth about the last six months of my life and business.I had my biggest launch ever—$17...

9 Feb 202530min

56: From 0% to 80% retention and highest ever recurring revenue: Kierra's success in Reclamation

56: From 0% to 80% retention and highest ever recurring revenue: Kierra's success in Reclamation

When my client Kierra joined Reclamation, she was exhausted from trying to fit into traditional coaching spaces that didn’t understand her business model as a marketing agency owner. Despite her years...

31 Jan 20251h 3min

55. Why off-the-shelf marketing strategies fail (and what to do instead) w/ Kierra Conover

55. Why off-the-shelf marketing strategies fail (and what to do instead) w/ Kierra Conover

If you’ve ever joined a coaching program hoping to borrow your coach’s strategy—only to feel frustrated when it didn’t work for you—this episode is for you. I’m joined by my Reclamation client Kierra ...

31 Jan 20251h

54. Breaking free from religious & relationship trauma through self care w/ Natalia Lopez-Thismon

54. Breaking free from religious & relationship trauma through self care w/ Natalia Lopez-Thismon

Private coaching is now open, with expanded options from 3-6 months: Apply here to schedule your call.In this episode, I'm joined by my private client Natalia López-Thismón. Trigger warning for those ...

23 Okt 202450min

53. Problem Solving When You’re Not Getting the Results You Want

53. Problem Solving When You’re Not Getting the Results You Want

This year has been hard for a lot of businesses. Whether it's financially, emotionally, business model wise, etc., hitting a rough patch in business feels high stakes - because it is. So how do you pr...

2 Okt 202427min

52. 5 Ways to Attract Higher Level Clients and Opportunities

52. 5 Ways to Attract Higher Level Clients and Opportunities

Have you ever felt like you're trying to convince people that your offers are "worth it"? Well, the problem is probably not your offers, it's your messaging. You know the power of the transformation y...

26 Sep 202439min

51. 6 Steps to Make Visibility Feel Easier as a WOC

51. 6 Steps to Make Visibility Feel Easier as a WOC

If you're going to land speaking opportunities (using the tips from my episode #50), you're going to have to get comfortable being visible. And here's the thing: Women of Color don't have an ability p...

18 Sep 202436min

50. How to Get Approached to Speak in the Next 30 Days

50. How to Get Approached to Speak in the Next 30 Days

Today's topic is inspired by the celebration of two major things: Hispanic Heritage Month and reaching episode 50 of Cycle Breakers and Money Makers! I know that Hispanic Heritage Month brings a lot o...

11 Sep 202427min

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