The Opportunity Podcast31 Okt 2023

Revisited - How to Get an Offer on Your Site in Just One Day With Doron Wolffberg [Ep. 73]

What if I told you that there's a secret ingredient that can help you sell almost any business (yes, even the declining ones) in a fraction of the time?

I'm not referring to huge discounts or expert-level negotiation tactics. I'm talking about the often underestimated element of trust.

Doron Wolffberg, SEO expert and co-founder of Cliverse, has built and sold many content sites and has made buyer-seller trust the central focus of deals.

In this week's episode, Doron shares how transparency and trust helped him sell a content site at a full listing price to a first-time buyer in just one day! He explains how this tactic not only preserves your reputation as a seller but also equips the buyer with the necessary information to take your business to the next level.

Doron also dives into the key focus areas for building a successful content site and reveals how to prepare your site for a speedy and profitable sale. According to Doron,

"Before you sell your site, make sure that you fix any faults from a technical standpoint. When buyers look at your site, they look at things like page speed. So even though it's not a huge ranking factor, if buyers see your site has a low score, it might turn them down a bit."

If you're looking for ways to scale your content site or tips on how to market your site to sellers, this is the episode for you!

Topics Discussed in this episode:

How Doron got his start in the online business world (01:58)
Doron breaks down the sites in his portfolio and his current projects (03:11)
The benefits of being in the content site industry (04:12)
Details about the business Doron recently sold on Empire Flippers (06:08)
The importance of seller transparency during an acquisition (11:54)
How to market a flawed business fairly (16:09)
A common factor that buyers neglect to think of during the sales process (19:22)
Why quality should be the core focus for content site owners in 2022 (22:03)

Mentions:

Sit back, grab a coffee, and learn how to set your content site up for a profitable, and fair, sale.

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(238)

How TikTok Shop Is Changing eCommerce With Jordan West [Ep.217]

For years, growing an eCommerce business followed the same growth playbook: run ads, optimize your website, and send as much traffic to your store as possible. But that's starting to change. More and...

7 Jul 59min

The Future of Online Business Investing With Mike Swigunski [Ep.216]

Entrepreneurship isn't a linear path. Some entrepreneurs spend decades building a single business. Others buy, grow, and sell businesses repeatedly. Some focus on building a portfolio of businesses. A...

23 Jun 1h

Rebuilding From Bankruptcy to $50K Months as a Solopreneur With Moe Choice [Ep.215]

Most entrepreneurs don't get it right the first time. In fact, the average founder fails around four times before they land something that really works. What matters isn't avoiding failure, it's what ...

16 Jun 1h 2min

How to Raise $12M to Buy Small Businesses With Grant Hensel [Ep.214]

What separates great entrepreneurs from everyone else is not avoiding failure. It's their ability to get back up and keep trying new things.Grant Hensel started 10 businesses, watched seven fail, scal...

26 Mai 56min

Building for Acquisition: Lessons From a $40 Million Exit With Beth Mazza [Ep.213]

Most founders think selling a business is the finish line. For Beth Mazza, it was the start of a completely different challenge. After selling her first consulting firm for a modest valuation, Beth re...

19 Mai 1h

Subscription Strategies for Ecommerce Growth With Matt Holman [Ep.212]

For many eCommerce brands, getting the first sale is not the hardest part. Keeping customers coming back is. In this episode of the Opportunity Podcast, Greg speaks with Matthew Holman, founder of D2C...

12 Mai 53min

Rewriting the Paid Ads Playbook With Hernan Vazquez [Ep.211]

Paid ads used to be simple: find the right audience, dial in your targeting, and scale. Now? It's where a lot of businesses quietly burn cash. In this episode, we are joined by Hernan Vazquez, a paid...

28 Apr 57min

Neuromarketing: The Science Behind What Makes People Buy With Nancy Harhut [Ep.210]

In a world flooded with AI-generated content, standing out is harder than ever. Which is exactly why understanding why people make decisions matters more now than ever before. In this episode of the O...

21 Apr 1h 5min