Inside the Playbook: Mag Rodriguez on How J. Cole Helped Transform His Music Tech Business

Inside the Playbook: Mag Rodriguez on How J. Cole Helped Transform His Music Tech Business

In this clip of The Manager’s Playbook, I sit down with Mag Rodriguez to unpack the exclusive J. Cole x EVEN collaboration celebrating the 10-year anniversary of Forest Hills Drive.

We get into how this drop went far beyond music; with unreleased tracks, an original audio series, real-time fan engagement, and a global livestream straight from Madison Square Garden.

Mag breaks down how the project came to life, what it taught him about navigating major label partnerships, and how trust and execution drive true fan connection.

This one’s a blueprint for any artist or builder thinking beyond the stream.

A conversation like this doesn't come cheap.


Listen to the full episode here -

Spotify:

https://open.spotify.com/episode/6Kn9j2Ef2Fwc48iTvA3Tio?si=gWcZocLsQ82ArNfVsQDF4w


Watch the Episodes On Youtube: https://www.youtube.com/@managersplaybook

Episoder(260)

The Manager’s Playbook 048: Azad Naficy - Artist Development, Major Label Deals, Merch Strategy, Touring Realities & Building Sustainable Music Careers

The Manager’s Playbook 048: Azad Naficy - Artist Development, Major Label Deals, Merch Strategy, Touring Realities & Building Sustainable Music Careers

Azad Naficy has lived every corner of the music business - artist, manager, A&R, label co-founder, and the architect behind Peace of Mind Studio and Avant Garden Records. In this episode of The Manage...

9 Des 20252h 4min

Inside the Playbook: Theron Thomas on What Really Holds Artists Back

Inside the Playbook: Theron Thomas on What Really Holds Artists Back

In this clip from The Manager’s Playbook, Grammy-winning songwriter Theron Thomas breaks down one of the most misunderstood topics in the music industry, the myth of “selling your soul,” and why peopl...

8 Des 202517min

Inside the Playbook: Theron Thomas on Why Your Songs Aren’t Blowing Up

Inside the Playbook: Theron Thomas on Why Your Songs Aren’t Blowing Up

In this clip from The Manager’s Playbook, Grammy-winning songwriter Theron Thomas breaks down the real stories and strategy behind some of the biggest hit records of the last decade. From writing for ...

7 Des 202516min

Inside the Playbook: Theron Thomas on The Truth About Winning in Music

Inside the Playbook: Theron Thomas on The Truth About Winning in Music

In this clip from The Manager’s Playbook, Theron Thomas opens up about the part of the music industry that rarely makes headlines: the grind, the pressure, and the personal history that shapes real ar...

6 Des 202515min

Inside the Playbook: Theron Thomas on The Science of a Hit Song

Inside the Playbook: Theron Thomas on The Science of a Hit Song

In this episode clip, Grammy-winning songwriter Theron Thomas dives into one of the biggest truths in today’s music industry: the entire business is built on the backs of songwriters, yet they’re stil...

5 Des 202517min

The Manager’s Playbook 047: Theron Thomas - GRAMMY Songwriter of the Year, Songwriter Rights, Music Industry Inequality, Publishing Realities & Hitmaking Strategy

The Manager’s Playbook 047: Theron Thomas - GRAMMY Songwriter of the Year, Songwriter Rights, Music Industry Inequality, Publishing Realities & Hitmaking Strategy

Most people talk about hit songs.Theron Thomas writes the ones that define entire eras.In this episode of The Manager’s Playbook, I sit down with one of the most influential songwriters in modern musi...

2 Des 20252h 45min

Inside the Playbook: Machel Montano & Che Kothari on How the King of Soca Designs World-Class Shows

Inside the Playbook: Machel Montano & Che Kothari on How the King of Soca Designs World-Class Shows

In this conversation, Machel Montano opens up about what truly goes into crafting a great live performance, not just the music, but the presence, discipline, and attention needed to make a crowd feel ...

1 Des 202513min

Inside the Playbook: Machel Montano & Che Kothari on the Real Cost of Success

Inside the Playbook: Machel Montano & Che Kothari on the Real Cost of Success

In this conversation, we dig into one of the most important parts of an artist’s journey: learning how to invest in yourself long before the world believes in you.Machel Montano and Che Kothari break ...

30 Nov 202515min

Populært innen Underholdning

papaya
enkel-servering
storefri-med-mikkel-og-herman
harm-og-hegseth
tusvik-tnne
tore-og-haralds-podkast
folk-flest-med-linn-og-nils
konspirasjonspodden
topp-3-med-wold-og-fladseth
ma-pa-behandling-med-morten-ramm
kjendiscrush-med-sofie-karlstad
hovla
big-5-med-nils-og-harald-2
nare-venner
vitnemal
gi-meg-alle-detaljene
rss-gammal-maiden
feedback-med-egon-holstad
rss-brassers
rss-ls-the-next-episode