Melanie Hainzer: Influencer Marketing in 2022
NEXT.io Podcast29 Nov 2021

Melanie Hainzer: Influencer Marketing in 2022

Podcast by Michael Pedersen with Melanie Hainzer, CMO at Rootz.

Rootz has been wildz'ly successful in the casino space and a big part of the success is influencer marketing. Melanie is the CMO of Rootz and was one of the early operators to get involved with influencer marketing and casino streamers and in this episode, she shares how it all got started, what she looks for in influencers, what to avoid and how to measure success. It's packed full of value for anyone interested in this space, a must-hear episode. Enjoy.

ABOUT MELANIE HAINZERMelanie has been working in the iGaming sector for more than a decade, with a good portion of that geared towards affiliation, business development, and online marketing. Her passion for this industry is as strong as the day she started, with industry advances and innovation forever keeping Melanie on her toes. Highly self-motivated with strong negotiation skills and a great eye for detail is one way to describe her. Another, more simple way – as a passionate traveller and wine enthusiast

🔴 Watch the episode on Youtube: https://youtu.be/DD7cFTfPoBk

This episode of the iGaming NEXT Podcast is sponsored by: Pragmatic Solutions – Leading iGaming platform technology. Alea & Pragmatic Play

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(473)

Ryan Angerami: Why Reddit Is the Internet’s Most Trusted Site

Ryan Angerami: Why Reddit Is the Internet’s Most Trusted Site

🎙 NEXT.io Podcast #246 with Ryan Angerami, Head of App Development at Reddit Ryan Angerami, Reddit's Senior Director of App Development, discusses the evolution and future of Reddit. The episode high...

25 Sep 20251h 5min

Evert Einroos: What VCs Really Look For in Founders

Evert Einroos: What VCs Really Look For in Founders

🎙 NEXT.io Podcast #248 with Evert Einroos, Managing Director of Yolo Investments.Evert joins us to break down how Yolo Investments scaled from a scrappy operator-led VC to a professional fund with ex...

18 Sep 202543min

Magnus Olsson: How Play’n GO Is navigating in Regulated Markets

Magnus Olsson: How Play’n GO Is navigating in Regulated Markets

🎙 NEXT.io Podcast #247 with Magnus Olsson, Chief Commercial Officer at Play’n GO.Magnus, shares how Play N'Go is shaping the future of iGaming through regulation, innovation, and responsible entertai...

11 Sep 20251h 18min

Vested Interest #24: Prediction Markets Special

Vested Interest #24: Prediction Markets Special

This episode of Vested Interest delves into the burgeoning prediction markets space, examining its intersection with finance, gambling, and information economics, and how traditional real money gaming...

28 Aug 202535min

How Brian Christopher Built the Biggest Slot Streaming Empire in the U.S

How Brian Christopher Built the Biggest Slot Streaming Empire in the U.S

🎙 NEXT.io Podcast #245 with Brian Christopher Slots, Casino Gaming Content Creator and Founder & CEO at VC Venture. Brian Christopher, a prominent gambling streamer, discusses his journey from upload...

21 Aug 202537min

Jesper Kärrbrink & Pontus Lindwall: A Chief Executive Opinion (PART II)

Jesper Kärrbrink & Pontus Lindwall: A Chief Executive Opinion (PART II)

🎙 NEXT.io Podcast #244 with Jesper Kärrbrink, CEO, Immense Group and Pontus Lindwall, CEO, Betsson LIVE at NEXT Summit Valletta 2025.In 2022, they shared the stage for the first time at iGaming NEXT ...

14 Aug 202541min

Magnus Carlsen: What it takes to be the best in the world at something

Magnus Carlsen: What it takes to be the best in the world at something

🎙 NEXT.io Podcast #243, Magnus Carlssen, World Chess Champion LIVE at NEXT Summit Valletta 2025.Live from NEXT Summit Valletta 2025, Pierre Lindh sits down with Magnus Carlsen for an unfiltered conve...

5 Aug 202520min

Mathias Larsson: Why Innovation in iGaming Is Harder Than You Think

Mathias Larsson: Why Innovation in iGaming Is Harder Than You Think

🎙 NEXT.io Podcast #242, Mathias Larsson, Commercial Director in Europe at Awager.Live slot machines are here: how Awager is changing online casino? Is this the next big leap in real-money gaming?In t...

30 Jul 202543min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
lydartikler-fra-aftenposten
e24-podden
rss-borsmorgen-okonominyhetene
rss-penger-polser-og-politikk
rss-pa-konto
rss-skravla-gar
pengepodden-2
finansredaksjonen
utbytte
livet-pa-veien-med-jan-erik-larssen
stormkast-med-valebrokk-stordalen
morgenkaffen-med-finansavisen
tid-er-penger-en-podcast-med-peter-warren
pengesnakk
rss-sunn-okonomi
lederpodden
okonomiamatorene
rss-markedspuls-2