The Best New Cookies in LA, Podcast Ads vs. Influencer Marketing, Inside Profound’s $20M Pitch Deck, Helping Brands Show Up in AI Search, Your Greatest Strength Is Also Your Weakness

The Best New Cookies in LA, Podcast Ads vs. Influencer Marketing, Inside Profound’s $20M Pitch Deck, Helping Brands Show Up in AI Search, Your Greatest Strength Is Also Your Weakness

In this episode #3008, Eric Siu and Neil Patel discuss the journey of launching a cookie business to illustrate marketing lessons and the importance of execution in business. They explore podcast advertising versus influencer marketing, raising capital, and navigating competition while balancing speed with detail. They also cover cutting costs strategically and leveraging partnerships for growth. TIME-STAMPED SHOW NOTES (00:00) The Cookie Business: A Sweet Start (02:55) Marketing Lessons from Warm House Cookies (05:43) The Evolution of Podcast Advertising (08:48) Influencer Marketing vs. Podcast Ads (11:50) The Importance of Execution in Business (14:50) Raising Capital: The Double-Edged Sword (17:43) Navigating Market Competition (20:50) The Balance of Speed and Detail in Execution (23:42) Cutting Costs and Making Strategic Decisions (26:45) Leveraging Partnerships for Growth To suggest a topic, go to https://www.marketingschool.io. For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel. Connect with Us: Single Grain << Eric's ad agency NP Digital << Neil’s ad agency X @neilpatel, @ericosiu Instagram @neilpatel, @ericosiu Drop Us a Review If You Enjoyed the Episode!

Episoder(3278)

AI Podcasts Are Ripping Right Now

AI Podcasts Are Ripping Right Now

Neil and Eric break down why AI-generated podcasts are exploding, why most will become “AI slop,” and how listeners may push Apple, Google, and Spotify to label synthetic shows. They also debate where...

5 Mar 13min

The Price Of Knowledge Is Going Towards Zero

The Price Of Knowledge Is Going Towards Zero

Core PPI rose 0.8%, beating forecasts and raising new inflation concerns. In this episode, Neil and Eric break down what higher wholesale prices mean for interest rates, the 10 year Treasury, and stag...

4 Mar 20min

It's Over For Paid Media

It's Over For Paid Media

AI media buying is accelerating fast after Meta’s reported $2B AI acquisition, but is paid media over? In this episode, Neil and Eric break down AI ad automation, media buyer layoffs, and why human cr...

3 Mar 28min

84% of The World Has Never Used AI, Here's What That Means For You

84% of The World Has Never Used AI, Here's What That Means For You

The marketing world feels chaotic with AI disruption, layoffs, and nonstop tech launches. In this live session, Neil and Eric break down why now is the time to disrupt yourself, build resilience, and ...

2 Mar 20min

The 24-Hour Rule That Will Save Your Company

The 24-Hour Rule That Will Save Your Company

Neil and Eric break down why AI is reshaping business faster than most leaders realize, sparked by Satya Nadella’s vision of all in one product managers, designers, and developers. They react to Clair...

26 Feb 15min

Are You Just An AI Slop Cannon?

Are You Just An AI Slop Cannon?

AI is reshaping the K-shaped economy and separating high agency leaders from low agency workers. In this episode, hosts Neil and Eric break down what the K-shaped economy means, how AI mastery creates...

25 Feb 30min

The YouTube Algorithm Update No One Is Talking About

The YouTube Algorithm Update No One Is Talking About

Neil and Eric break down why YouTube is cracking down on sensational headlines after a filtered video with a 9% CTR stalled in traffic. They share hard-earned lessons from early clickbait marketing da...

24 Feb 14min

Lessons From A Private Founder's Retreat

Lessons From A Private Founder's Retreat

Marketing School is back with Neil and Eric live from Palm Beach unpacking founder retreats, big TAM strategy, AI disruption, and the future of universal basic income. They break down the powerful “Th...

23 Feb 25min

Populært innen Business og økonomi

stopp-verden
lydartikler-fra-aftenposten
dine-penger-pengeradet
rss-penger-polser-og-politikk
e24-podden
rss-borsmorgen-okonominyhetene
pengesnakk
livet-pa-veien-med-jan-erik-larssen
utbytte
rss-pa-konto
pengepodden-2
finansredaksjonen
morgenkaffen-med-finansavisen
liberal-halvtime
tid-er-penger-en-podcast-med-peter-warren
stormkast-med-valebrokk-stordalen
lederpodden
rss-markedspuls-2
okonomiamatorene
rss-sunn-okonomi