The Futur with Chris Do19 Jul 2025

The One Thing LinkedIn Doesn’t Reward (But You Should Do Anyway) w/ Jodie Cook | Ep 364

We want to hear from you. If you're open to a quick chat with our producer or any of the other options, it only takes a few seconds to sign up: https://forms.gle/Enzzpq5FCVQKbHV9A In this playful and provocative episode, Chris reunites with Jodie Cook—entrepreneur, author and athlete — for a conversation about standing out, staying human, and showing up as your full self in a world ruled by conformity and AI. They explore the cultural pressure to "be normal," the rise of copy-paste personal brands, and why weirdness might just be your most valuable asset. From LinkedIn anarchy to fitness-fueled discipline, Jodie and Chris unpack how to build a brand (and life) that actually reflects who you are—and how being real is sometimes the weirdest thing of all. Timestamps: (00:02) – Why We Need to Get Weirder Online (01:19) – Turning Up the Dial on Your Personality (03:46) – Being a Lighthouse for Like-Minded Weirdos (04:25) – Unlearning the Pressure to Fit In (06:01) – What Counts as Weird (And Who Gets to Say?) (09:43) – Steve Jobs, Contrarians & the Price of Originality (12:09) – Context, Childhood & the Illusion of Normal (14:42) – LinkedIn, AI, and the Death of Strong Opinions (17:46) – Using Weirdness to Attract the Right People (18:07) – Fitness as a Life Hack (and Brand Differentiator) (22:10) – Can You Cheat Fitness? The Real Story Behind the Gains (27:11) – Craving Realness in a World of AI and Image (29:19) – Transparency, Weirdness, and the Power of Disclosure Check out today's guest, Jodie Cook: Jodie's LinkedIn: https://www.linkedin.com/in/jodie-cook/ Jodie's YouTube: https://www.youtube.com/@Jodie_Cook https://jodiecook.comhttps://coachvox.ai Check out The Futur: Website: https://www.thefutur.com/ Courses: https://www.thefutur.com/shop Linkedin: https://www.linkedin.com/company/the-futur/ Podcasts: https://thefutur.com/podcast Instagram: https://www.instagram.com/thefuturishere/ Facebook: https://www.facebook.com/theFuturisHere/ Twitter: https://x.com/thefuturishere TikTok: https://www.tiktok.com/@thefuturishere Youtube:https://www.youtube.com/thefuturishere Check out Chris Do: Website: https://zaap.bio/thechrisdo LinkedIn:https://www.linkedin.com/in/thechrisdo/ Facebook:https://www.facebook.com/BizOfDesign Instagram:https://www.instagram.com/thechrisdo/ Twitter:https://x.com/thechrisdo TikTok:https://www.tiktok.com/@thechrisdo Threads:https://www.threads.net/@thechrisdo Zaap: https://zaap.bio/thechrisdo Clubhouse:https://www.clubhouse.com/@thechrisdo Behance: https://www.behance.net/chrisdo Learn more about your ad choices. Visit megaphone.fm/adchoices

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Episoder(436)

Build a Business You Love w/ Marie Forleo | Ep 432

In this episode, Chris Do speaks with entrepreneur and #1 New York Times Best Selling author Marie Forleo about designing a business and life centered around joy and fulfillment. Marie unpacks the dan...

6 Mai 36min

6 Skills That Make Creatives Irreplaceable w/ Chris Do | Ep 431

This episode explores the growing anxiety creatives feel around AI and reframes the conversation toward long-term relevance and value. Chris Do breaks down six high-income creative skills that AI cann...

29 Apr 18min

Why Process is Better Than AI w/ Scott Clum | Ep 430

Chris Do sits down with artist and designer Scott Clum to explore the evolution of snowboard and skate culture's visual language. In an era increasingly dominated by AI and push-button gratification, ...

25 Apr 31min

Personal Brand vs Reputation w/ Matt Essam | Ep 429

In this continuation of their dialogue, Chris Do and Matt Essam tackle the confusing distinctions between having a personal reputation and building a true personal brand . Many creative professionals ...

22 Apr 19min

Overcoming the Fear of Speaking Up w/ Jule Kim | Ep 428

Chris Do and Jule Kim explore the hidden costs of holding back and the profound impact of saying exactly what you think. Many professionals struggle to speak up due to cultural conditioning, fear of j...

15 Apr 22min

Stop Selling Services, Sell Value w/ Chris Do | Ep 427

Many creative professionals detest sales because they focus on selling services rather than tangible business value. Chris Do unpacks the five biggest lessons from Kevin Daly's book, Socratic Selling,...

8 Apr 13min

Stop Doing Everything w/ Mo Ismail | Ep 426

Chris Do discusses with Mo Ismail the burden of over-diversification and the necessity of "burying" one's old professional identity to achieve a business breakthrough. By adopting the "Five Ones" fram...

1 Apr 14min

Overcoming the Brand Identity Crisis w/ Tinna Loaiza | Ep 425

Chris Do sits down with brand identity expert Tinna Loaiza to explore why many creators feel disconnected from the businesses they have built. Tinna shares her journey of growing a faceless Instagram ...

25 Mar 18min