Modern Wisdom28 Jul 2025

Waymo, Texas Culture, Airline Lounges, OpenAI & Uber Eats - Rory Sutherland - #973 -

Rory Sutherland is one of the world’s leading consumer behaviour experts, the Vice Chairman of Ogilvy Advertising and an author. The world is evolving at an unprecedented pace. With the rise of AI, we're witnessing a collision between the old world and the new. As technology advances, the question becomes: how can innovation repair outdated systems and shape the future in marketing and beyond? Expect to learn about Rory’s first experience to Buccee’s, what Rory’s thoughts are on Waymo, Autonomous driving and the current experience of going through airports, what are some unknown gems in the UK to visit that no one knows about, how Rory would improve food delivery apps, the future of AI in marketing and AI wearables, Rory’s advice for what people should do to optimise for attention, and much more… Timestamps: (0:00) Don't Mess with Texas (3:31) Driving Etiquette in the US vs the UK (13:02) The Genius Behind Reverse Benchmarking (20:13) Improving the Airport Experience (36:28) How AI Changes Your Decision-Making (45:50) How Can Businesses Generate Repeat Purchases? (55:31) Should We All Start Using Blimps? (01:03:12) Improving Food Delivery Apps (01:12:46) Is it an Option or an Obligation? (01:19:18) Is Money Becoming Unhealthily Concentrated? (01:31:10) How to be Smart with Your Money (01:40:31) Should We Get Rid of 'Adults Only' Areas? (01:44:37) The Great Complaint of Calvin Klein's Daughter (01:46:25) The Brilliance of Cuddly Animal Marketing (01:52:08) Rory's Product Ad Sponsors: See me on tour in America: ⁠https://chriswilliamson.live⁠ See discounts for all the products I use and recommend: https://chriswillx.com/deals Get 35% off your first subscription on the best supplements from Momentous at https://livemomentous.com/modernwisdom Get a 20% discount on Nomatic’s amazing luggage at https://nomatic.com/modernwisdom Get a Free Sample Pack of LMNT’s most popular Flavours with your first purchase at https://drinklmnt.com/modernwisdom Get the best bloodwork analysis in America at https://functionhealth.com/modernwisdom Extra Stuff: Get my free reading list of 100 books to read before you die: https://chriswillx.com/books Try my productivity energy drink Neutonic: https://neutonic.com/modernwisdom Episodes You Might Enjoy: #577 - David Goggins - This Is How To Master Your Life: ⁠⁠⁠lnkfi.re/SN-Goggins⁠⁠⁠ #712 - Dr Jordan Peterson - How To Destroy Your Negative Beliefs: ⁠⁠⁠lnkfi.re/SN-Peterson⁠⁠⁠ #700 - Dr Andrew Huberman - The Secret Tools To Hack Your Brain: ⁠⁠⁠lnkfi.re/SN-Huberman⁠⁠ - Get In Touch: Instagram: https://www.instagram.com/chriswillx Twitter: https://www.twitter.com/chriswillx YouTube: https://www.youtube.com/modernwisdompodcast Email: https://chriswillx.com/contact - Learn more about your ad choices. Visit megaphone.fm/adchoices

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Episoder(1120)

The Most Important Questions Of Our Time - George Mack - #1124

George Mack is a writer, marketer and entrepreneur. What are the most important questions of our time? Some search for the meaning of life. Others wonder how to leverage California’s gay subsidy. Bot...

16 Jul 1h 22min

Why Everyone Is Drowning In Debt (and how to get out) - Caleb Hammer - #1123

Caleb Hammer is a personal finance YouTuber. Are we in a financial crisis or spending our way into one? Rising prices, growing debt, and shrinking savings are putting every generation under pressure....

13 Jul 1h 56min

Why The AI Doomers Might Be Right - Robert Wright - #1122

Robert Wright is a journalist and author. Is AI the next stage of human development? Some see it as another tool, while others view human-machine integration as a major shift in how we develop. What...

11 Jul 1h 21min

Why You Feel Overwhelmed All The Time (and how to fix it) - David Epstein - #1121

David Epstein is a science journalist and author. Is discipline really freedom? When we feel overwhelmed, it can seem like the problem is that we have no freedom. But maybe the opposite is true: mayb...

9 Jul 1h 18min

The Uncomfortable Science Of Sex Differences - Steve Stewart-Williams - #1120

Steve Stewart-Williams is an evolutionary psychologist, a professor, and an author. Why is it so difficult to talk about the differences between men and women today? It's important to recognize that ...

6 Jul 2h 33min

“My Autism Keeps Upsetting People” - Vittorio Angelone - #1119

Vittorio Angelone is an Irish comedian, writer, and podcaster. Is it autism, or something else? Humor can come from a lot of places: being Irish, being an only child, a little neurodivergence, or all...

4 Jul 1h 56min

Black Holes, Denny’s Fist Fights & Japanese Handjob Culture - Rabbit Hole #4 - #1118

In the fourth installment of this new experimental format, we explore: - South Korea's government-funded looksmaxxing initiative. - Why everything you learned in school was probably false. - How to u...

2 Jul 2h 34min

33 Brutal Truths To Stop Wasting Your Potential - Alex Hormozi - #1117

Alex Hormozi is a founder, investor and an author. Alex’s X Account has been one of my favourite sources of insights over the last few years. Today we get to go through some of his best lessons about...

29 Jun 4h 8min