157: John Ruhlin | Ways to Give Gifts That Make a Big Difference

157: John Ruhlin | Ways to Give Gifts That Make a Big Difference

John Ruhlin (@ruhlin) is the world's leading authority in maximizing customer loyalty through radical generosity. He is the founder of Ruhlin Group, and author of Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Retention.

What We Discuss with John Ruhlin:
  • Active loyalty versus passive loyalty.
  • Why personalization matters.
  • Why you should be asking "What's the most I can do here?" when investing in relationships rather than "What's the least I can get away with?"
  • Why the timing of a gift matters.
  • How to exercise radical generosity and take gift-giving to a whole new level.
  • And much more...

Sign up for Six-Minute Networking -- our free networking and relationship development mini course -- at jordanharbinger.com/course!

Like this show? Please leave us a review here -- even one sentence helps! Consider including your Twitter handle so we can thank you personally!

Full show notes and resources can be found here.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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Episoder(1360)

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